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The Leisure Media Company Ltd
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FITNESS, HEALTH, WELLNESS

features

People profile: Helen Macfarlane

Head of Active Communities, Edinburgh Leisure

Published in Health Club Management 2017 issue 5
Macfarlane: ‘We support all age groups’
Macfarlane: ‘We support all age groups’
Evidence suggests people need expert guidance, even when they know exercise will help

What is the Active Communities programme?
Physical activity has sometimes been described as a magic pill. Not only does it help us feel better and function better, but it can also prevent and treat the leading health challenges of our time. However, even when they know that exercise will help, evidence suggests that people need expert guidance when faced with the idea of exercising after the diagnosis of a particular condition.

Our Active Communities team therefore uses the power of physical activity and sport to help those in need, or who are facing barriers to participation, to improve their health and wellbeing. We support people of all ages and backgrounds to be active, from newborns to older adults. Our projects include: supporting activity among children and young people in care, mental health, weight management, long-term conditions, walking, cycling and falls prevention, to mention just a few.

How are people referred to the programme?
It depends on the project. People can self-refer to some projects or be referred by a range of health professionals. We currently receive 400 referrals from health professionals each month to our Active Communities programme.

How do you help people change their habits and attitudes?
Active Communities empowers people to lead healthier lifestyles by removing the potential barriers that prevent them from being active. Many of our projects use one-to-one person-centred consultations and behaviour change approaches to help people change their habits and attitudes towards physical activity.

Fun is also at the heart of what we do, and we aim to create opportunities for people to connect socially and reduce feelings of isolation.

Where does funding come from?
Many of the programmes are funded by NHS Lothian, Edinburgh’s Health and Social Care partnership and the City of Edinburgh Council as well as Edinburgh Leisure.

What plans do you have for the future of the programme?
We’re currently trying to secure investment for a dementia-friendly project, aiming to support the independence and wellbeing of people living with dementia, as well as their carers and families, by getting them physically active.

Active Communities

• 118 Active Communities classes are delivered every week

• 1,405 people are helped to improve their health and wellbeing each week

• 400 older adults walk, dance and cycle each week

• 85 per cent of people taking part in the mental health referral programme report improvements in health

• For every £1 invested in the falls prevention programme, there’s a social return of £13

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Active Communities allows people to connect socially – and get fit too
Active Communities allows people to connect socially – and get fit too
https://www.leisureopportunities.co.uk/images/643295_58957.jpg
Helen Macfarlane, head of Active Communities at Edinburgh Leisure, tells how getting active can change people's lives
Helen Macfarlane, Head of Active Communities, Edinburgh Leisure,Helen Macfarlane, Active Communities, Edinburgh Leisure, NHS Lothian, Edinburgh Health and Social Care partnership, City of Edinburgh Council
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features

People profile: Helen Macfarlane

Head of Active Communities, Edinburgh Leisure

Published in Health Club Management 2017 issue 5
Macfarlane: ‘We support all age groups’
Macfarlane: ‘We support all age groups’
Evidence suggests people need expert guidance, even when they know exercise will help

What is the Active Communities programme?
Physical activity has sometimes been described as a magic pill. Not only does it help us feel better and function better, but it can also prevent and treat the leading health challenges of our time. However, even when they know that exercise will help, evidence suggests that people need expert guidance when faced with the idea of exercising after the diagnosis of a particular condition.

Our Active Communities team therefore uses the power of physical activity and sport to help those in need, or who are facing barriers to participation, to improve their health and wellbeing. We support people of all ages and backgrounds to be active, from newborns to older adults. Our projects include: supporting activity among children and young people in care, mental health, weight management, long-term conditions, walking, cycling and falls prevention, to mention just a few.

How are people referred to the programme?
It depends on the project. People can self-refer to some projects or be referred by a range of health professionals. We currently receive 400 referrals from health professionals each month to our Active Communities programme.

How do you help people change their habits and attitudes?
Active Communities empowers people to lead healthier lifestyles by removing the potential barriers that prevent them from being active. Many of our projects use one-to-one person-centred consultations and behaviour change approaches to help people change their habits and attitudes towards physical activity.

Fun is also at the heart of what we do, and we aim to create opportunities for people to connect socially and reduce feelings of isolation.

Where does funding come from?
Many of the programmes are funded by NHS Lothian, Edinburgh’s Health and Social Care partnership and the City of Edinburgh Council as well as Edinburgh Leisure.

What plans do you have for the future of the programme?
We’re currently trying to secure investment for a dementia-friendly project, aiming to support the independence and wellbeing of people living with dementia, as well as their carers and families, by getting them physically active.

Active Communities

• 118 Active Communities classes are delivered every week

• 1,405 people are helped to improve their health and wellbeing each week

• 400 older adults walk, dance and cycle each week

• 85 per cent of people taking part in the mental health referral programme report improvements in health

• For every £1 invested in the falls prevention programme, there’s a social return of £13

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Active Communities allows people to connect socially – and get fit too
Active Communities allows people to connect socially – and get fit too
https://www.leisureopportunities.co.uk/images/643295_58957.jpg
Helen Macfarlane, head of Active Communities at Edinburgh Leisure, tells how getting active can change people's lives
Helen Macfarlane, Head of Active Communities, Edinburgh Leisure,Helen Macfarlane, Active Communities, Edinburgh Leisure, NHS Lothian, Edinburgh Health and Social Care partnership, City of Edinburgh Council
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Complaints about group exercise have become a thing of the past for the Reynolds Group thanks to its partnership with CoverMe, a digital platform that simplifies group exercise and PT management for clubs and instructors.
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Company profile: Life Fitness
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Company profile: Elevate
The UK's largest annual trade event dedicated to physical activity, health, and performance...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
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ABC Trainerize press release: New ABC Trainerize Webinar: How to earn more with clients and members you already have
ABC Trainerize, a leading software platform for the fitness industry, recently ran a webinar for studio and gym owners on how to increase gym revenue with Gym Launch CEO, Cale Owen.
Featured press releases
Alliance Leisure Services (Design, Build and Fund) press release: £26 Million Investment Paves The Way For Health and Wellbeing Hub At Lincolnshire Sport Complex
South Holland District Council has bolstered its successful £20 million UK Government, Levelling Up Fund bid with a £6 million investment to see the Castle Sports Complex in Spalding transformed into a health and wellbeing hub to drive positive health outcomes for residents across the district.
Directory
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Snowroom
TechnoAlpin SpA: Snowroom
salt therapy products
Saltability: salt therapy products
Cryotherapy
Art of Cryo: Cryotherapy
Spa software
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Lockers
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Loughton, IG10
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Grantham, Leicestershire
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Diary dates
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Diary dates
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Diary dates
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Diary dates
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Diary dates
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Diary dates
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Diary dates
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Diary dates
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Diary dates
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In person, St Andrews, United Kingdom
Diary dates
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