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The Leisure Media Company Ltd
The Leisure Media Company Ltd
The Leisure Media Company Ltd
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FITNESS, HEALTH, WELLNESS

features

Promotional feature: Technogym - Build New Training Experiences with Technogym in 2020

Fusing great kit with tailored workouts and cutting edge technology, Technogym products create peak experiences for members

Published in Health Club Management 2020 issue 1

At the heart of any successful fitness community is a brand that truly understands its people’s goals.

Club 4.0, which Technogym launched at IHRSA, helps operators innovate, with compelling content and all-new classes.

Combining exciting equipment, digital innovation and training programmes, Club 4.0 helps operators provide a different fitness experience for each customer.

Club 4.0 training formats
Technogym offers a range of training formats through Club 4.0, including Skillrow, Skillbike and Skillmill HIIT, as well as Biocircuit, Skillrun Class and Bootcamp.

Trainers benefit from Club 4.0, too, as the user-friendly app means they can quickly set up classes, and manage logistics, including scheduling classes and selecting music.

Club 4.0 formats focus on the needs of the end user, by helping you make more of your available staff, space and time to create programmes which resonate.

One of the unique aspects of Club 4.0 is its use of digital. Technogym utilise the mywellness cloud digital platform to offer class formats that connect all products and programmes seamlessly.

Evolution of the gym floor
Personalised training experiences are still a key way to attract and retain customers, but they now also provide a crucial opportunity to drive revenue streams and build strong communities.

Savvy operators are using Club 4.0 formats to transform the gym floor experience. The technology can help you create a dedicated space in your facility, or develop a standalone studio to maximise the use of your square footage.

This flexibility means you can deliver personalised fitness experiences aligned with your business objectives.

Make an impact with Club 4.0 from Technogym
Market competition from boutique operators mean we all need to think outside the box to differentiate our offering. Club 4.0 formats does this by focusing first on the needs of your end user, then helping you make more of your staff, space, and time.

Ready to launch a successful new club format?
Technogym provides support during the roll-out of any new format, so you can maximise its implementation and success.

To find out more about the many ways you could deliver a Club 4.0 experience, to your members, contact Technogym today on 01344 300236 or email [email protected]

CASE STUDY 1
Skillrow and Skillbike classes at Your Space

Your Space has transformed its offering at three of the clubs in its portfolio – Pontefract, Metrodome and Hoyland leisure centres. “We wanted to create a format around two core pieces of equipment that are non-intimidating and innovative," says head of fitness, Tom Galvin.

"The Skill Line meets this criteria perfectly, as the athletic training capability means members are pushed to develop their skills and technique."

"Skillrow Class gives members the chance to row and compete together, while the gamification element offers enjoyment and enables training in a more interactive way.

"By creating a small group exercise format, we encourage community and being part of a team, while dedicated social areas bring out people's inner athlete, enabling them to perform a great workout on a piece of equipment they feel comfortable on in a fun, lively space."

Your Space has embraced the Technogym 4.0 offering
CASE STUDY 2
Macclesfield Leisure Centre

Biocircuit at Macclesfield Leisure Centre was one of the first UK sites to launch Biocircuit, introducing a workout that challenges and engages all members.

“Everybody at Macclesfield Leisure Centre is thrilled about the launch of Biocircuit," says Paul Winrow, director of sport and operations at Everybody Sport and Recreation. "The introduction of this new product has allowed us to offer something new and exciting to our members. "As a charity, our aim is to continuously provide new and innovative fitness technology alongside our key mission, 'Leisure for Life'”, he explains.

"Biocircuit is evidence of this, as whatever the goal of our members – from athletes looking to enhance their training, to people on our health and wellbeing programmes who are looking for a safe way to stay fit and active – Biocircuit has benefits for everyone and as a result, is proving to be hugely popular, right across the board."

Macclesfield Leisure Centre, run by Everyone Sport and Recreation, has introduced Biocircuit from Technogym
CASE STUDY 3
Skill Line Classes at Odyssey Health Club

Odyssey Health Club has undergone a gym floor transformation with the introduction of classes and gym floor zones, including, Skillbike Class, Skillrun Class and Skillrow Class.

"By creating pockets of activity around particular zones of equipment, we increased engagement for different demographics and member goals," says Ian Richards, director at Odyssey. "The introduction of Skill Line has also prompted us to change the way we deliver inductions and feedback shows people appreciate knowing how much they can do on the equipment.

For example, Skillbike Class we run three different class types on the gym floor: Climb for strength and stamina, Intervals for high intensity and Race for competition. With Skill Line zones we can host classes, engage and demystify exercises, so more members give things a go.”

Odyssey has had great takeup from members
https://www.leisureopportunities.co.uk/images/imagesX/869787_528237.jpg
Build new training experiences with Technogym in 2020
Technogym,Technogym, Skillbike, Skillrow, Biocircuit, Skillrun
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Members are telling us they need support with their mental and spiritual health and the industry is starting to see this need. Now’s the time to fast-track our response
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Founder, Remedy Place
It was as though the whole world woke up at the same time
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Footballer and entrepreneur
Taking care of your physical and mental health is essential for a fulfilling life
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We already have an incredible organisation, but we’re humble enough to recognise there are still areas for continued improvement
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No matter how many gyms we open, Perfect Gym can support our growth
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Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
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University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
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The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
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Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
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The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
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D2F had updated its brand styling to keep pace with business growth. MD, John Lofting and operations director, Matt Aynsley, explain the rationale
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Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
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Francesca Cooper-Boden says health assessment services can boost health club retention
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Latest News
The Bannatyne Group says it has officially bounced back from the pandemic, with both turnover ...
Latest News
There is speculation that Basic Fit will sell the five Spanish Holmes Place clubs it ...
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While British adults are the most active they’ve been in a decade, health inequalities remain ...
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Kerzner International has signed deals to operate two new Siro recovery hotels in Mexico and ...
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Nuffield Health’s fourth annual survey, the Healthier Nation Index, has found people moved slightly more ...
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Short-term incentives to exercise, such as using daily reminders, rewards or games, can lead to ...
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With the launch of its 49th John Reed, RSG Group is looking for more opportunities ...
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PureGym saw revenues rise by 15 per cent in 2023, with the company announcing plans ...
Featured supplier news
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Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
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As one of the most energy-intensive industries in the UK, leisure facilities face a critical challenge in balancing net zero goals, funding and increased costs.
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Xplor Gym is an all-in-one gym management software with embedded payments & integrated access control ...
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As the world market leader of medical measuring and weighing we take body composition analysis ...
Supplier Showcase
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Catalogue Gallery
Click on a catalogue to view it online
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Greenwich Leisure Limited press release: ‘FAB’ freebies for Barnet carers!
Being a carer – whether that’s looking after a young person, a senior citizen or someone with a long-term illness or disability – can be rewarding but stressful at times. These responsibilities may also limit the carer’s ability to find paid employment.
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FIBO press release: FIBO 2024: Billion-euro fitness market continues to grow
11 to 14 April saw the fitness industry impressively demonstrate just how innovative it is in fulfilling its responsibility for a healthy society at FIBO in Cologne. Over 1,000 exhibitors and partners generated boundless enthusiasm among 129,668 visitors from 114 countries.
Directory
Lockers
Fitlockers: Lockers
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Total Vibration Solutions / TVS Sports Surfaces: Flooring
salt therapy products
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Snowroom
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Property & Tenders
Loughton, IG10
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Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
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12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
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01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
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22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates

features

Promotional feature: Technogym - Build New Training Experiences with Technogym in 2020

Fusing great kit with tailored workouts and cutting edge technology, Technogym products create peak experiences for members

Published in Health Club Management 2020 issue 1

At the heart of any successful fitness community is a brand that truly understands its people’s goals.

Club 4.0, which Technogym launched at IHRSA, helps operators innovate, with compelling content and all-new classes.

Combining exciting equipment, digital innovation and training programmes, Club 4.0 helps operators provide a different fitness experience for each customer.

Club 4.0 training formats
Technogym offers a range of training formats through Club 4.0, including Skillrow, Skillbike and Skillmill HIIT, as well as Biocircuit, Skillrun Class and Bootcamp.

Trainers benefit from Club 4.0, too, as the user-friendly app means they can quickly set up classes, and manage logistics, including scheduling classes and selecting music.

Club 4.0 formats focus on the needs of the end user, by helping you make more of your available staff, space and time to create programmes which resonate.

One of the unique aspects of Club 4.0 is its use of digital. Technogym utilise the mywellness cloud digital platform to offer class formats that connect all products and programmes seamlessly.

Evolution of the gym floor
Personalised training experiences are still a key way to attract and retain customers, but they now also provide a crucial opportunity to drive revenue streams and build strong communities.

Savvy operators are using Club 4.0 formats to transform the gym floor experience. The technology can help you create a dedicated space in your facility, or develop a standalone studio to maximise the use of your square footage.

This flexibility means you can deliver personalised fitness experiences aligned with your business objectives.

Make an impact with Club 4.0 from Technogym
Market competition from boutique operators mean we all need to think outside the box to differentiate our offering. Club 4.0 formats does this by focusing first on the needs of your end user, then helping you make more of your staff, space, and time.

Ready to launch a successful new club format?
Technogym provides support during the roll-out of any new format, so you can maximise its implementation and success.

To find out more about the many ways you could deliver a Club 4.0 experience, to your members, contact Technogym today on 01344 300236 or email [email protected]

CASE STUDY 1
Skillrow and Skillbike classes at Your Space

Your Space has transformed its offering at three of the clubs in its portfolio – Pontefract, Metrodome and Hoyland leisure centres. “We wanted to create a format around two core pieces of equipment that are non-intimidating and innovative," says head of fitness, Tom Galvin.

"The Skill Line meets this criteria perfectly, as the athletic training capability means members are pushed to develop their skills and technique."

"Skillrow Class gives members the chance to row and compete together, while the gamification element offers enjoyment and enables training in a more interactive way.

"By creating a small group exercise format, we encourage community and being part of a team, while dedicated social areas bring out people's inner athlete, enabling them to perform a great workout on a piece of equipment they feel comfortable on in a fun, lively space."

Your Space has embraced the Technogym 4.0 offering
CASE STUDY 2
Macclesfield Leisure Centre

Biocircuit at Macclesfield Leisure Centre was one of the first UK sites to launch Biocircuit, introducing a workout that challenges and engages all members.

“Everybody at Macclesfield Leisure Centre is thrilled about the launch of Biocircuit," says Paul Winrow, director of sport and operations at Everybody Sport and Recreation. "The introduction of this new product has allowed us to offer something new and exciting to our members. "As a charity, our aim is to continuously provide new and innovative fitness technology alongside our key mission, 'Leisure for Life'”, he explains.

"Biocircuit is evidence of this, as whatever the goal of our members – from athletes looking to enhance their training, to people on our health and wellbeing programmes who are looking for a safe way to stay fit and active – Biocircuit has benefits for everyone and as a result, is proving to be hugely popular, right across the board."

Macclesfield Leisure Centre, run by Everyone Sport and Recreation, has introduced Biocircuit from Technogym
CASE STUDY 3
Skill Line Classes at Odyssey Health Club

Odyssey Health Club has undergone a gym floor transformation with the introduction of classes and gym floor zones, including, Skillbike Class, Skillrun Class and Skillrow Class.

"By creating pockets of activity around particular zones of equipment, we increased engagement for different demographics and member goals," says Ian Richards, director at Odyssey. "The introduction of Skill Line has also prompted us to change the way we deliver inductions and feedback shows people appreciate knowing how much they can do on the equipment.

For example, Skillbike Class we run three different class types on the gym floor: Climb for strength and stamina, Intervals for high intensity and Race for competition. With Skill Line zones we can host classes, engage and demystify exercises, so more members give things a go.”

Odyssey has had great takeup from members
https://www.leisureopportunities.co.uk/images/imagesX/869787_528237.jpg
Build new training experiences with Technogym in 2020
Technogym,Technogym, Skillbike, Skillrow, Biocircuit, Skillrun
Latest News
The Bannatyne Group says it has officially bounced back from the pandemic, with both turnover ...
Latest News
There is speculation that Basic Fit will sell the five Spanish Holmes Place clubs it ...
Latest News
While British adults are the most active they’ve been in a decade, health inequalities remain ...
Latest News
Kerzner International has signed deals to operate two new Siro recovery hotels in Mexico and ...
Latest News
Nuffield Health’s fourth annual survey, the Healthier Nation Index, has found people moved slightly more ...
Latest News
Short-term incentives to exercise, such as using daily reminders, rewards or games, can lead to ...
Latest News
With the launch of its 49th John Reed, RSG Group is looking for more opportunities ...
Latest News
PureGym saw revenues rise by 15 per cent in 2023, with the company announcing plans ...
Latest News
Following three disrupted lockdown years, the European fitness market bounced back in 2023, according to ...
Latest News
Charitable trust, Mytime Active, has removed all single-use plastic overshoes from its swimming pools and ...
Latest News
Community Leisure UK is helping the drive to Net Zero with the launch of a ...
Featured supplier news
Featured supplier news: Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Featured supplier news
Featured supplier news: Webinar: Building a new energy future for the leisure sector
As one of the most energy-intensive industries in the UK, leisure facilities face a critical challenge in balancing net zero goals, funding and increased costs.
Company profiles
Company profile: Xplor Gym
Xplor Gym is an all-in-one gym management software with embedded payments & integrated access control ...
Company profiles
Company profile: seca Ltd
As the world market leader of medical measuring and weighing we take body composition analysis ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Greenwich Leisure Limited press release: ‘FAB’ freebies for Barnet carers!
Being a carer – whether that’s looking after a young person, a senior citizen or someone with a long-term illness or disability – can be rewarding but stressful at times. These responsibilities may also limit the carer’s ability to find paid employment.
Featured press releases
FIBO press release: FIBO 2024: Billion-euro fitness market continues to grow
11 to 14 April saw the fitness industry impressively demonstrate just how innovative it is in fulfilling its responsibility for a healthy society at FIBO in Cologne. Over 1,000 exhibitors and partners generated boundless enthusiasm among 129,668 visitors from 114 countries.
Directory
Lockers
Fitlockers: Lockers
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
salt therapy products
Saltability: salt therapy products
Spa software
SpaBooker: Spa software
Snowroom
TechnoAlpin SpA: Snowroom
Cryotherapy
Art of Cryo: Cryotherapy
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
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