Latest
issue
GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window I've already subscribed!
The Leisure Media Company Ltd
The Leisure Media Company Ltd
The Leisure Media Company Ltd
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn
FITNESS, HEALTH, WELLNESS

Latest news

Basic-Fit reports 42 per cent increase in membership

Basic-Fit is set to continue its ambitious growth and expansion plans in Europe
Budget fitness chain has seen a 42 per cent increase in membership since the beginning of 2022
During the nine months to end of September 2022, Basic-Fit has opened 145 new clubs
In the period, its 1,100+ clubs created revenues of €530m
In line with our longer-term guidance, we expect to open between 200 and 300 clubs in 2023
– Rene Moos
Credit: Basic-Fit

Basic-Fit is set to continue its ambitious growth and expansion plans in Europe, following a 42 per cent increase in membership since the beginning of 2022.

Offering its Q3 2022 trading update, the budget fitness chain said the total number of members at its clubs grew from 2.22 million to 3.15 million during the first nine months of the year (to the end of September).

During the period (nine months to end of September), Basic-Fit opened 145 new clubs.

The chain has bounced back well from the effects of the COVID-19 pandemic.

It create revenues of €563m during the first nine months of 2022, compared to €186m in the same period last year – when club closures and other pandemic disruption severely limited fitness operations.

The group has also been successful in promoting its premium membership offer, with the take-up rate of its Premium membership by joiners increased to around 50 per cent.

The Premium membership costs €29.99 a month and offers access to all Basic-Fit's 1,100+ clubs across Europe. The basic membership is tied to one club and costs €19.99.

As a result of the increased take-up, average revenue per member has increased to €22.50 a month during 2022.

Rene Moos, Basic-Fit CEO, said the results mean that the chain will continue with its expansion push.

Moos said Basic-Fit will have 1,200 clubs by the end of 2022, with another "200 to 300" new openings in the pipeline for 2023.

"​​In the third quarter we continued to see a strong development of our membership base with high joiner numbers and leaver numbers below the level that we saw prior to the outbreak of the COVID-19 pandemic," Moos said.

"The membership development continued to be healthy in October. The recovery of our mature clubs was strong as well, as expected, and we passed the 3,300 memberships mark already in October.

"During the year we experienced increasing delays in obtaining licenses for the construction of new clubs. As a result, we now expect to end 2022 with 1,200 clubs. About 50 clubs that were originally planned to open in the second half of 2022, are now expected to open in January 2023.

"Considering the current inflationary environment and the energy pricing development in Europe, we will be flexible with our club openings programme in 2023. In line with our longer-term guidance, we expect to open between 200 and 300 clubs.

"Depending on the macro-economic environment this could be at the lower or higher end of the range. There is no change in our long-term target of growing our network to 3,000 to 3,500 clubs by 2030.

"As a result of the lower number of club openings and the shift in timing of club openings towards the back end of the year, we now expect to end the year with around 3.35 million memberships, an increase of 50 per cent.

"We expect to report revenue of approximately €800m in 2022. Underlying EBITDA is expected to come in between €200m and €205m, compared to the prior guidance of around €225m.

"We are pleased with the increasing uptake of Premium memberships, which has a positive effect on the average revenue per membership going forward.

"At the start of the year the uptake was in the mid-twenties, and we have seen it increase to around 50% of joiners in the third quarter.

"With the recovery of the mature club membership base, and with the important January and February months still ahead, we expect that the average number of members at mature clubs will reach a higher level in 2023 than in 2019.

"The expected higher yield and higher number of memberships per mature club in 2023 will help the company to absorb the impact of inflation on operating costs and to get back to the average underlying mature club EBITDA of 2019, whilst maintaining a very competitive membership pricing of €19.99.”

Basic-Fit is set to continue its ambitious growth and expansion plans in Europe, after the budget fitness chain experienced a 42 per cent increase in membership since the beginning of 2022.
HAF,FIT,IND,PTS
2022/THUMB350327_56872_149051.jpg
Latest News
US private equity fund, Providence Equity Partners, is acquiring a majority stake in VivaGym from ...
Latest News
The Bannatyne Group says it has officially bounced back from the pandemic, with both turnover ...
Latest News
There is speculation that Basic Fit will sell the five Spanish Holmes Place clubs it ...
Latest News
While British adults are the most active they’ve been in a decade, health inequalities remain ...
Latest News
Kerzner International has signed deals to operate two new Siro recovery hotels in Mexico and ...
Latest News
Nuffield Health’s fourth annual survey, the Healthier Nation Index, has found people moved slightly more ...
Latest News
Short-term incentives to exercise, such as using daily reminders, rewards or games, can lead to ...
Latest News
With the launch of its 49th John Reed, RSG Group is looking for more opportunities ...
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Sponsored
GymNation is pioneering the future of fitness with software specialist Perfect Gym providing a scalable tech platform to power and sustain its growth
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
Sponsored
D2F had updated its brand styling to keep pace with business growth. MD, John Lofting and operations director, Matt Aynsley, explain the rationale
HCM promotional features
Sponsored
Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
HCM magazine
Industry suppliers are responding to the exponential increase in consumer demand for strength training with a raft of new and innovative launches and concepts, as Steph Eaves reports
HCM magazine
Basic-Fit – which has been scaling rapidly across Europe –  is considering franchising to ramp up growth further afield
HCM magazine
Members are telling us they need support with their mental and spiritual health and the industry is starting to see this need. Now’s the time to fast-track our response
HCM magazine
Now mental health is the number one reason for people to join a health club, do fitness professionals need a grounding in counselling to offer a more holistic service? Kath Hudson asks the experts
HCM magazine
As health club operators move to incorporate recovery into their offerings to meet growing consumer demand, Steph Eaves takes a look at what cryotherapy and ice bathing can add to the equation
Featured supplier news
Featured supplier news: Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Featured supplier news
Featured supplier news: Webinar: Building a new energy future for the leisure sector
As one of the most energy-intensive industries in the UK, leisure facilities face a critical challenge in balancing net zero goals, funding and increased costs.
Company profiles
Company profile: Serco Leisure
Serco Leisure Operating Limited is one of the UK’s leading national operators of leisure centres, ...
Company profiles
Company profile: Precor
Precor has been a pioneer in delivering fitness experiences for commercial customers for more than ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Speedflex (Europe) Ltd. press release: Speedflex unveils revolutionary connected fitness zone at Everyone Active Fareham
Speedflex continue to make strides in the fitness space with their latest installation at Everyone Active Fareham. Two state-of-the-art Speedflex Blades were installed in their first ever dedicated connected fitness zone at the Fareham leisure centre.
Featured press releases
Power Plate UK press release: Whole body vibration as a platform for every class
Imagine a boutique group exercise studio in which every class takes place on a Power Plate platform. You’ve imagined Vibe Tribe in Beaconsfield.
Directory
Salt therapy products
Himalayan Source: Salt therapy products
Cryotherapy
Art of Cryo: Cryotherapy
Spa software
SpaBooker: Spa software
Snowroom
TechnoAlpin SpA: Snowroom
Lockers
Crown Sports Lockers: Lockers
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates

Latest news

Basic-Fit reports 42 per cent increase in membership

Basic-Fit is set to continue its ambitious growth and expansion plans in Europe
Budget fitness chain has seen a 42 per cent increase in membership since the beginning of 2022
During the nine months to end of September 2022, Basic-Fit has opened 145 new clubs
In the period, its 1,100+ clubs created revenues of €530m
In line with our longer-term guidance, we expect to open between 200 and 300 clubs in 2023
– Rene Moos
Credit: Basic-Fit

Basic-Fit is set to continue its ambitious growth and expansion plans in Europe, following a 42 per cent increase in membership since the beginning of 2022.

Offering its Q3 2022 trading update, the budget fitness chain said the total number of members at its clubs grew from 2.22 million to 3.15 million during the first nine months of the year (to the end of September).

During the period (nine months to end of September), Basic-Fit opened 145 new clubs.

The chain has bounced back well from the effects of the COVID-19 pandemic.

It create revenues of €563m during the first nine months of 2022, compared to €186m in the same period last year – when club closures and other pandemic disruption severely limited fitness operations.

The group has also been successful in promoting its premium membership offer, with the take-up rate of its Premium membership by joiners increased to around 50 per cent.

The Premium membership costs €29.99 a month and offers access to all Basic-Fit's 1,100+ clubs across Europe. The basic membership is tied to one club and costs €19.99.

As a result of the increased take-up, average revenue per member has increased to €22.50 a month during 2022.

Rene Moos, Basic-Fit CEO, said the results mean that the chain will continue with its expansion push.

Moos said Basic-Fit will have 1,200 clubs by the end of 2022, with another "200 to 300" new openings in the pipeline for 2023.

"​​In the third quarter we continued to see a strong development of our membership base with high joiner numbers and leaver numbers below the level that we saw prior to the outbreak of the COVID-19 pandemic," Moos said.

"The membership development continued to be healthy in October. The recovery of our mature clubs was strong as well, as expected, and we passed the 3,300 memberships mark already in October.

"During the year we experienced increasing delays in obtaining licenses for the construction of new clubs. As a result, we now expect to end 2022 with 1,200 clubs. About 50 clubs that were originally planned to open in the second half of 2022, are now expected to open in January 2023.

"Considering the current inflationary environment and the energy pricing development in Europe, we will be flexible with our club openings programme in 2023. In line with our longer-term guidance, we expect to open between 200 and 300 clubs.

"Depending on the macro-economic environment this could be at the lower or higher end of the range. There is no change in our long-term target of growing our network to 3,000 to 3,500 clubs by 2030.

"As a result of the lower number of club openings and the shift in timing of club openings towards the back end of the year, we now expect to end the year with around 3.35 million memberships, an increase of 50 per cent.

"We expect to report revenue of approximately €800m in 2022. Underlying EBITDA is expected to come in between €200m and €205m, compared to the prior guidance of around €225m.

"We are pleased with the increasing uptake of Premium memberships, which has a positive effect on the average revenue per membership going forward.

"At the start of the year the uptake was in the mid-twenties, and we have seen it increase to around 50% of joiners in the third quarter.

"With the recovery of the mature club membership base, and with the important January and February months still ahead, we expect that the average number of members at mature clubs will reach a higher level in 2023 than in 2019.

"The expected higher yield and higher number of memberships per mature club in 2023 will help the company to absorb the impact of inflation on operating costs and to get back to the average underlying mature club EBITDA of 2019, whilst maintaining a very competitive membership pricing of €19.99.”

Basic-Fit is set to continue its ambitious growth and expansion plans in Europe, after the budget fitness chain experienced a 42 per cent increase in membership since the beginning of 2022.
HAF,FIT,IND,PTS
2022/THUMB350327_56872_149051.jpg

Latest news

US private equity fund, Providence Equity Partners, is acquiring a majority stake in VivaGym from
The Bannatyne Group says it has officially bounced back from the pandemic, with both turnover
There is speculation that Basic Fit will sell the five Spanish Holmes Place clubs it
While British adults are the most active they’ve been in a decade, health inequalities remain
Kerzner International has signed deals to operate two new Siro recovery hotels in Mexico and
Nuffield Health’s fourth annual survey, the Healthier Nation Index, has found people moved slightly more
Elevate
Elevate
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set
Short-term incentives to exercise, such as using daily reminders, rewards or games, can lead to
With the launch of its 49th John Reed, RSG Group is looking for more opportunities
PureGym saw revenues rise by 15 per cent in 2023, with the company announcing plans
Following three disrupted lockdown years, the European fitness market bounced back in 2023, according to
Charitable trust, Mytime Active, has removed all single-use plastic overshoes from its swimming pools and
Community Leisure UK is helping the drive to Net Zero with the launch of a
Questex/McLean Events (Spatec/SIBEC)
Questex/McLean Events (Spatec/SIBEC)
As one of the most energy-intensive industries in the UK, leisure facilities face a critical
Operator Circadian Trust has launched a five-year growth drive designed to support health and wellbeing
Norwegian health club operator, Treningshelse Holding, which owns the Aktiv365 and Family Sports Club fitness
The HCM team were busy at the recent FIBO Global Fitness event in Cologne, Germany,
Atlanta-based boutique fitness software company, Xplor Mariana Tek, has kicked off a push for international
The Global Wellness Institute (GWI) has released new data on the US’ wellness economy, valuing
The fitness sector’s pivot to active wellbeing is being discussed in a new weekly podcast,
Planet Fitness has a new CEO – Colleen Keating. She will take up the position
UK Active has announced details of its annual health and fitness industry awards ceremony, which
1 - 20 of 12,300
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Sponsored
GymNation is pioneering the future of fitness with software specialist Perfect Gym providing a scalable tech platform to power and sustain its growth
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
Sponsored
D2F had updated its brand styling to keep pace with business growth. MD, John Lofting and operations director, Matt Aynsley, explain the rationale
HCM promotional features
Sponsored
Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
HCM magazine
Industry suppliers are responding to the exponential increase in consumer demand for strength training with a raft of new and innovative launches and concepts, as Steph Eaves reports
HCM magazine
Basic-Fit – which has been scaling rapidly across Europe –  is considering franchising to ramp up growth further afield
HCM magazine
Members are telling us they need support with their mental and spiritual health and the industry is starting to see this need. Now’s the time to fast-track our response
HCM magazine
Now mental health is the number one reason for people to join a health club, do fitness professionals need a grounding in counselling to offer a more holistic service? Kath Hudson asks the experts
HCM magazine
As health club operators move to incorporate recovery into their offerings to meet growing consumer demand, Steph Eaves takes a look at what cryotherapy and ice bathing can add to the equation
HCM magazine
HCM People

Dr Jonathan Leary

Founder, Remedy Place
It was as though the whole world woke up at the same time
HCM magazine
McFit, the original budget gym is undergoing a transformation with a new look and estate-wide overhaul, as Liz Terry reports
HCM magazine
We already have an incredible organisation, but we’re humble enough to recognise there are still areas for continued improvement
HCM magazine
Fuel the debate about issues across the industry and share your ideas and experiences. We’d love to hear from you. [email protected]
HCM magazine
HCM People

Cristiano Ronaldo

Footballer and entrepreneur
Taking care of your physical and mental health is essential for a fulfilling life
HCM magazine
Will Orr has been talking to HCM about the company’s new strategy for 2024, as Kath Hudson reports
HCM magazine
Featured supplier news
Featured supplier news: Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Featured supplier news
Featured supplier news: Webinar: Building a new energy future for the leisure sector
As one of the most energy-intensive industries in the UK, leisure facilities face a critical challenge in balancing net zero goals, funding and increased costs.
Company profiles
Company profile: Serco Leisure
Serco Leisure Operating Limited is one of the UK’s leading national operators of leisure centres, ...
Company profiles
Company profile: Precor
Precor has been a pioneer in delivering fitness experiences for commercial customers for more than ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Speedflex (Europe) Ltd. press release: Speedflex unveils revolutionary connected fitness zone at Everyone Active Fareham
Speedflex continue to make strides in the fitness space with their latest installation at Everyone Active Fareham. Two state-of-the-art Speedflex Blades were installed in their first ever dedicated connected fitness zone at the Fareham leisure centre.
Featured press releases
Power Plate UK press release: Whole body vibration as a platform for every class
Imagine a boutique group exercise studio in which every class takes place on a Power Plate platform. You’ve imagined Vibe Tribe in Beaconsfield.
Directory
Salt therapy products
Himalayan Source: Salt therapy products
Cryotherapy
Art of Cryo: Cryotherapy
Spa software
SpaBooker: Spa software
Snowroom
TechnoAlpin SpA: Snowroom
Lockers
Crown Sports Lockers: Lockers
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
Search news, features & products:
Find a supplier:
The Leisure Media Company Ltd
The Leisure Media Company Ltd
Partner sites