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DIR launches budget price point
Catalan fitness operator DiR has launched a low-cost fee to access its existing clubs. Ranging from €20 to €30 a month, the lower fee allows members to access all the same facilities, but only during certain hours (12noon - 1pm; 2.45-4pm; and 9.15-10.15pm.
The new fee is available in all 18 DiR clubs in Barcelona and Sant Cugat and includes access to the full range of DiR services, including showers with shower gel, shampoo and conditioner, hair dryers and towels.
Members on the low-cost fee also have access to a technical team that designs - at no extra charge - a personalised fitness programme for every member.