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Ladies-only gym opens in Essex
Entrepreneur Shamir Choudhury has invested more than £80,000 in building a brand new ladies-only health club in Goodmayes, Essex, which he has kitted out with Star Trac equipment.
Choudhury, founder and owner of Energise Health Club, chose to launch a ladies club after identifying a need for a health club designed specifically for women.
Busy gyms are often seen as off-putting for women, especially when working out with people with different fitness goals - an issue Shamir wanted to tackle.
"Working out in a comfortable environment is a really important factor for a lot of women, especially if they're insecure about their bodies or are new to exercise and are not sure what to expect," he said.
"There are so many barriers to women exercising, so I wanted to strip all that back and create an inviting, welcoming space where they want to spend time working out."
Star Trac equipment at the club includes pieces from the S-Series cardio range and dual and single station pieces from the Instinct strength range.
Creche facilities are available on site, as well as personal training, nutritional advice, health checks and body massage therapy.