Latest
issue
GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window I've already subscribed!
Elevate
Elevate
Elevate
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn
FITNESS, HEALTH, WELLNESS

Latest news

Reopening gyms: four-stage strategy revealed for UK fitness sector

Our message to the government is that our sector will show it is ready to reopen when called upon
– Huw Edwards

Plans have been revealed for a four-stage strategy to reopen the UK's physical activity sector, once the government begins to ease the COVID-19 lockdown restrictions.

Published by industry body ukactive, the strategy looks to enable a safe return to business for the thousands of gyms, leisure centres and other facilities, which were forced to close their doors on 20 March.

The strategy has four key stages:

1. Research on business modelling

Stage one of the strategy will use new research, currently being undertaken by ukactive and DataHub, to provide business modelling which ensures that decisions by operators are informed by the latest intelligence and provide financial viability to reopen safely.

2. Framework for operators

Stage two will provide a clear framework for fitness and leisure operators to guide their operational plans for reopening. The framework is currently under review by public health experts and ukactive’s councils and forums, which represent operators of all types and sizes across the physical activity sector.

3. Public information campaign

Stage three will see a public information campaign which includes the dissemination of guidelines to operators and provides them with assets to engage and reassure their customers, while inspiring the public to step back into gyms and leisure centres.

4. Policy support

Stage four will be driven by the continued policy support of ukactive in its conversations with the Government, ensuring that policy decisions deliver what is needed to support the sector through additional or extended financial measures, and regulatory and taxation changes, once the sector is allowed to reopen.

Commenting on the strategy, Huw Edwards, CEO of ukactive, said: "Our priority remains securing the financial support and guarantees urgently required for the sector.

"We have, however, also been planning for the future milestones in the management of the COVID-19 crisis.

“Today, we set out a four-stage strategy that will ensure a coordinated and consistent approach to the reopening of gyms, leisure centres, outdoor fitness and other facilities, based on putting the safety of customers and staff first.

“Our message to the Government is that our sector will show it is ready to reopen when called upon.

“In order for the sector to reopen, two major milestones must be met: firstly, our operators must meet future public health recommendations in relation to combatting COVID-19, and secondly, any phased opening with ongoing restrictions must be accompanied by additional Government support that makes it financially viable for our members to reopen.

“Our sector puts the nation’s health at the very heart of its mission. We must act now to ensure that the organisations and workforce behind our nation’s activity levels are fully prepared to reopen in a safe and swift manner to ensure they can continue to serve our communities in future.

“Daily physical activity has been playing a vital role in the resilience of people in homes across the UK during this crisis, and it will be critical for our mental and physical recovery once the current restrictions are lifted.

“Our nation’s gyms and leisure centres form the fabric of our society, contributing £7.7bn to the economy annually and £3.3bn in social value from public leisure alone, as well as employing one of the most passionate and dedicated workforces in the world."

The UK's leisure and fitness facilities employ around 189,000 staff.

Earlier this month, ukactive said many sites are at risk of permanent closure, as organisations with zero income struggle to access loan support, face threats of eviction and are crippled by ongoing utility fees, delayed furloughing funds and failed insurance claims.

Plans have been revealed for a four-stage strategy to reopen the UK's physical activity sector, once the government begins to ease the COVID-19 lockdown restrictions.
SAR,SWM,ASW,LCT,HAF,FIT,IND,PTS,PUB
2020/THUMB345352_849054_907662.jpg
Latest News
Barry’s – known for its HIIT workouts combining treadmills and weights – is thought to ...
Latest News
Consultancy and change architects, Miova, have welcomed industry veteran Mark Tweedie on board. Tweedie had ...
Latest News
US private equity fund, Providence Equity Partners, is acquiring a majority stake in VivaGym from ...
Latest News
The Bannatyne Group says it has officially bounced back from the pandemic, with both turnover ...
Latest News
There is speculation that Basic Fit will sell the five Spanish Holmes Place clubs it ...
Latest News
While British adults are the most active they’ve been in a decade, health inequalities remain ...
Latest News
Kerzner International has signed deals to operate two new Siro recovery hotels in Mexico and ...
Latest News
Nuffield Health’s fourth annual survey, the Healthier Nation Index, has found people moved slightly more ...
HCM promotional features
Sponsored
Recent work includes a gym refurb for a number of Everyone Active sites and a full range of merchandise for the Oxford vs Cambridge Boat Race
HCM promotional features
Sponsored
GymNation is pioneering the future of fitness with software specialist Perfect Gym providing a scalable tech platform to power and sustain its growth
HCM promotional features
Sponsored
Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Sponsored
University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
HCM magazine
Industry suppliers are responding to the exponential increase in consumer demand for strength training with a raft of new and innovative launches and concepts, as Steph Eaves reports
HCM magazine
Imposter syndrome about a promotion taught the CEO of SATS that behaving authentically is the most important part of leadership. He talks to Kath Hudson
HCM magazine
I would say those results, along with the team’s total lack of complacency – their desire to keep improving – have been the two big highlights of my first year
HCM magazine
New research has found BMI to be a highly inaccurate measure of childhood obesity, leading current thinking and policy based on it into question
HCM magazine
Will Orr has been talking to HCM about the company’s new strategy for 2024, as Kath Hudson reports
Featured supplier news
Featured supplier news: Group exercise complaints now a thing of the past for Reynolds Group
Complaints about group exercise have become a thing of the past for the Reynolds Group thanks to its partnership with CoverMe, a digital platform that simplifies group exercise and PT management for clubs and instructors.
Featured supplier news
Featured supplier news: W3Fit EMEA’s innovative programme sets sail for Sardinia, Italy
Following a hugely successful event last year in Split, Croatia, W3Fit EMEA, is heading to the Chia Laguna resort in Sardinia from 8-11 October.
Company profiles
Company profile: GymNation
GymNation was created to provide a better kind of gym experience, one that builds strength ...
Company profiles
Company profile: Speedflex (UK & Ireland) Limited
Speedflex offers safe and effective, high intensity but low impact HIIT training in a variety ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
KeepMe press release: Keepme unveils Fitness Marketers' Cheat Sheet containing AI strategies for fitness professionals
Keepme has announced the release of its newest addition to its Best Practice Series: the "Fitness Marketers' Cheat Sheet."
Featured press releases
CoverMe Ltd press release: CoverMe Fitness launches in Australian market with industry veteran Tony Zonato at helm
CoverMe Fitness, the innovative studio management app for the fitness industry, launches this month in Australia, with industry veteran Tony Zonato leading the rollout as Managing Director for the region.
Directory
salt therapy products
Saltability: salt therapy products
Spa software
SpaBooker: Spa software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers
Fitlockers: Lockers
Cryotherapy
Art of Cryo: Cryotherapy
Snowroom
TechnoAlpin SpA: Snowroom
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates

Latest news

Reopening gyms: four-stage strategy revealed for UK fitness sector

Our message to the government is that our sector will show it is ready to reopen when called upon
– Huw Edwards

Plans have been revealed for a four-stage strategy to reopen the UK's physical activity sector, once the government begins to ease the COVID-19 lockdown restrictions.

Published by industry body ukactive, the strategy looks to enable a safe return to business for the thousands of gyms, leisure centres and other facilities, which were forced to close their doors on 20 March.

The strategy has four key stages:

1. Research on business modelling

Stage one of the strategy will use new research, currently being undertaken by ukactive and DataHub, to provide business modelling which ensures that decisions by operators are informed by the latest intelligence and provide financial viability to reopen safely.

2. Framework for operators

Stage two will provide a clear framework for fitness and leisure operators to guide their operational plans for reopening. The framework is currently under review by public health experts and ukactive’s councils and forums, which represent operators of all types and sizes across the physical activity sector.

3. Public information campaign

Stage three will see a public information campaign which includes the dissemination of guidelines to operators and provides them with assets to engage and reassure their customers, while inspiring the public to step back into gyms and leisure centres.

4. Policy support

Stage four will be driven by the continued policy support of ukactive in its conversations with the Government, ensuring that policy decisions deliver what is needed to support the sector through additional or extended financial measures, and regulatory and taxation changes, once the sector is allowed to reopen.

Commenting on the strategy, Huw Edwards, CEO of ukactive, said: "Our priority remains securing the financial support and guarantees urgently required for the sector.

"We have, however, also been planning for the future milestones in the management of the COVID-19 crisis.

“Today, we set out a four-stage strategy that will ensure a coordinated and consistent approach to the reopening of gyms, leisure centres, outdoor fitness and other facilities, based on putting the safety of customers and staff first.

“Our message to the Government is that our sector will show it is ready to reopen when called upon.

“In order for the sector to reopen, two major milestones must be met: firstly, our operators must meet future public health recommendations in relation to combatting COVID-19, and secondly, any phased opening with ongoing restrictions must be accompanied by additional Government support that makes it financially viable for our members to reopen.

“Our sector puts the nation’s health at the very heart of its mission. We must act now to ensure that the organisations and workforce behind our nation’s activity levels are fully prepared to reopen in a safe and swift manner to ensure they can continue to serve our communities in future.

“Daily physical activity has been playing a vital role in the resilience of people in homes across the UK during this crisis, and it will be critical for our mental and physical recovery once the current restrictions are lifted.

“Our nation’s gyms and leisure centres form the fabric of our society, contributing £7.7bn to the economy annually and £3.3bn in social value from public leisure alone, as well as employing one of the most passionate and dedicated workforces in the world."

The UK's leisure and fitness facilities employ around 189,000 staff.

Earlier this month, ukactive said many sites are at risk of permanent closure, as organisations with zero income struggle to access loan support, face threats of eviction and are crippled by ongoing utility fees, delayed furloughing funds and failed insurance claims.

Plans have been revealed for a four-stage strategy to reopen the UK's physical activity sector, once the government begins to ease the COVID-19 lockdown restrictions.
SAR,SWM,ASW,LCT,HAF,FIT,IND,PTS,PUB
2020/THUMB345352_849054_907662.jpg

Latest news

Barry’s – known for its HIIT workouts combining treadmills and weights – is thought to
Consultancy and change architects, Miova, have welcomed industry veteran Mark Tweedie on board. Tweedie had
US private equity fund, Providence Equity Partners, is acquiring a majority stake in VivaGym from
The Bannatyne Group says it has officially bounced back from the pandemic, with both turnover
There is speculation that Basic Fit will sell the five Spanish Holmes Place clubs it
While British adults are the most active they’ve been in a decade, health inequalities remain
Innovatise UK Ltd
Innovatise UK Ltd
Join us at Elevate from 12-13 June in London for a special one-off live recording
Kerzner International has signed deals to operate two new Siro recovery hotels in Mexico and
Nuffield Health’s fourth annual survey, the Healthier Nation Index, has found people moved slightly more
Short-term incentives to exercise, such as using daily reminders, rewards or games, can lead to
With the launch of its 49th John Reed, RSG Group is looking for more opportunities
PureGym saw revenues rise by 15 per cent in 2023, with the company announcing plans
Following three disrupted lockdown years, the European fitness market bounced back in 2023, according to
Elevate
Elevate
Complaints about group exercise have become a thing of the past for the Reynolds Group
Charitable trust, Mytime Active, has removed all single-use plastic overshoes from its swimming pools and
Community Leisure UK is helping the drive to Net Zero with the launch of a
Operator Circadian Trust has launched a five-year growth drive designed to support health and wellbeing
Norwegian health club operator, Treningshelse Holding, which owns the Aktiv365 and Family Sports Club fitness
The HCM team were busy at the recent FIBO Global Fitness event in Cologne, Germany,
Atlanta-based boutique fitness software company, Xplor Mariana Tek, has kicked off a push for international
As one of the most energy-intensive industries in the UK, leisure facilities face a critical
The Global Wellness Institute (GWI) has released new data on the US’ wellness economy, valuing
The fitness sector’s pivot to active wellbeing is being discussed in a new weekly podcast,
1 - 20 of 12,300
HCM promotional features
Sponsored
Recent work includes a gym refurb for a number of Everyone Active sites and a full range of merchandise for the Oxford vs Cambridge Boat Race
HCM promotional features
Sponsored
GymNation is pioneering the future of fitness with software specialist Perfect Gym providing a scalable tech platform to power and sustain its growth
HCM promotional features
Sponsored
Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Sponsored
University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
HCM magazine
Industry suppliers are responding to the exponential increase in consumer demand for strength training with a raft of new and innovative launches and concepts, as Steph Eaves reports
HCM magazine
Imposter syndrome about a promotion taught the CEO of SATS that behaving authentically is the most important part of leadership. He talks to Kath Hudson
HCM magazine
I would say those results, along with the team’s total lack of complacency – their desire to keep improving – have been the two big highlights of my first year
HCM magazine
New research has found BMI to be a highly inaccurate measure of childhood obesity, leading current thinking and policy based on it into question
HCM magazine
Will Orr has been talking to HCM about the company’s new strategy for 2024, as Kath Hudson reports
HCM magazine
Members are telling us they need support with their mental and spiritual health and the industry is starting to see this need. Now’s the time to fast-track our response
HCM magazine
As more people join clubs to support their mental health, fitness professionals need to be empowered to take a holistic approach. Kath Hudson shares useful tools discussed at the ACE summit on mental health
HCM magazine
Now mental health is the number one reason for people to join a health club, do fitness professionals need a grounding in counselling to offer a more holistic service? Kath Hudson asks the experts
HCM magazine
As health club operators move to incorporate recovery into their offerings to meet growing consumer demand, Steph Eaves takes a look at what cryotherapy and ice bathing can add to the equation
HCM magazine
Basic-Fit – which has been scaling rapidly across Europe –  is considering franchising to ramp up growth further afield
HCM magazine
HCM People

Cristiano Ronaldo

Footballer and entrepreneur
Taking care of your physical and mental health is essential for a fulfilling life
HCM magazine
Featured supplier news
Featured supplier news: Group exercise complaints now a thing of the past for Reynolds Group
Complaints about group exercise have become a thing of the past for the Reynolds Group thanks to its partnership with CoverMe, a digital platform that simplifies group exercise and PT management for clubs and instructors.
Featured supplier news
Featured supplier news: W3Fit EMEA’s innovative programme sets sail for Sardinia, Italy
Following a hugely successful event last year in Split, Croatia, W3Fit EMEA, is heading to the Chia Laguna resort in Sardinia from 8-11 October.
Company profiles
Company profile: GymNation
GymNation was created to provide a better kind of gym experience, one that builds strength ...
Company profiles
Company profile: Speedflex (UK & Ireland) Limited
Speedflex offers safe and effective, high intensity but low impact HIIT training in a variety ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
KeepMe press release: Keepme unveils Fitness Marketers' Cheat Sheet containing AI strategies for fitness professionals
Keepme has announced the release of its newest addition to its Best Practice Series: the "Fitness Marketers' Cheat Sheet."
Featured press releases
CoverMe Ltd press release: CoverMe Fitness launches in Australian market with industry veteran Tony Zonato at helm
CoverMe Fitness, the innovative studio management app for the fitness industry, launches this month in Australia, with industry veteran Tony Zonato leading the rollout as Managing Director for the region.
Directory
salt therapy products
Saltability: salt therapy products
Spa software
SpaBooker: Spa software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers
Fitlockers: Lockers
Cryotherapy
Art of Cryo: Cryotherapy
Snowroom
TechnoAlpin SpA: Snowroom
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
Search news, features & products:
Find a supplier:
Elevate
Elevate
Partner sites