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FITNESS, HEALTH, WELLNESS

Product innovation

Booty Buster targets bums and tums

A brand new device which promises to tone the stomach and give the bottom a workout at the same time could be on the market soon.

Two sisters from Hampshire have invented the 'Booty Buster', a device which works the core muscles around the stomach while targeting cellulite in the bottom and thighs.

It's shaped like a wok and has an unstable base which forces the user to work their stomach muscles to maintain balance. It contains fixed ball-like nodules which massage the bottom area while the person is sitting on it.

Jenny Thorpe, 39, and Debbie Riseborough, 36, had their design prototypes tested by Sports Scientists at the University of Portsmouth and early results are promising.

Dr Joanna Scurr, from the University’s Department of Sport and Exercise Science said: "The premise behind a core workout device is that its very instability means that the muscles work harder to maintain balance.

"The Booty Buster showed significantly more muscle activity than other devices on the market for exercising core stability."

In order to monitor muscle activity Dr Scurr used a process called electromyography (EMG) which records electrical impulses that are produced every time a muscle is used. She attached small electrodes to the skin which picked up the electrical activity of the muscle underneath which were then monitored by a computer.

Thorpe, who is a fitness instructor said: "The benefits of core stability training are well known but almost every woman I know is bothered by cellulite and so we came up with the idea of incorporating something which would work on that too.

"The Booty Buster works the upper and lower abdominal muscles and the obliques and stimulates blood flow to the bottom and thighs keeping the connective tissue elasticated which helps stop fat deposits."

The two girls were able to develop their prototype after approaching the University of Portsmouth for advice and are now looking for more backing to take the product to market.

Interested parties should contact [email protected]

Picture: Jenny Thorpe with the prototype Booty Buster

A brand new device which promises to tone the stomach and give the bottom a workout at the same time could be on the market soon.
LKBootyBuster.jpg

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Product innovation

Booty Buster targets bums and tums

A brand new device which promises to tone the stomach and give the bottom a workout at the same time could be on the market soon.

Two sisters from Hampshire have invented the 'Booty Buster', a device which works the core muscles around the stomach while targeting cellulite in the bottom and thighs.

It's shaped like a wok and has an unstable base which forces the user to work their stomach muscles to maintain balance. It contains fixed ball-like nodules which massage the bottom area while the person is sitting on it.

Jenny Thorpe, 39, and Debbie Riseborough, 36, had their design prototypes tested by Sports Scientists at the University of Portsmouth and early results are promising.

Dr Joanna Scurr, from the University’s Department of Sport and Exercise Science said: "The premise behind a core workout device is that its very instability means that the muscles work harder to maintain balance.

"The Booty Buster showed significantly more muscle activity than other devices on the market for exercising core stability."

In order to monitor muscle activity Dr Scurr used a process called electromyography (EMG) which records electrical impulses that are produced every time a muscle is used. She attached small electrodes to the skin which picked up the electrical activity of the muscle underneath which were then monitored by a computer.

Thorpe, who is a fitness instructor said: "The benefits of core stability training are well known but almost every woman I know is bothered by cellulite and so we came up with the idea of incorporating something which would work on that too.

"The Booty Buster works the upper and lower abdominal muscles and the obliques and stimulates blood flow to the bottom and thighs keeping the connective tissue elasticated which helps stop fat deposits."

The two girls were able to develop their prototype after approaching the University of Portsmouth for advice and are now looking for more backing to take the product to market.

Interested parties should contact [email protected]

Picture: Jenny Thorpe with the prototype Booty Buster

A brand new device which promises to tone the stomach and give the bottom a workout at the same time could be on the market soon.
LKBootyBuster.jpg

Product innovation

Keiser has released a new line of resistance equipment designed to give real-time feedback and
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi,
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets
Cryotherapy supplier Art of Cryo has created a new 12-person walkthrough cryotherapy chamber at Cryo
Gibbon Slacklines has officially launched in the UK, introducing two flagship products: the Giboard and
Elevate
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In the dynamic world of indoor cycling, Schwinn has consistently been at the forefront of
Form has announced the launch of HeadCoach, in-goggle, real-time coaching for swimmers delivered via augmented
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users
Panatta will consolidate its global presence throughout 2024 by attending a host of major industry
Introducing Sprung Gym-Flooring, where innovation meets excellence in the world of flooring and sports solutions.
PerformX Live, the premier business of fitness event, has announced Dr Jonathan Leary, founder and
Alliance Leisure
Alliance Leisure
Phil Heath, professional athlete, bodybuilder and 7x Mr. Olympia, has fielded a lot of questions
Elevate, the premier event in the physical activity, fitness, sports therapy and performance sector, is
Cardiff-based gym design and installation company, Absolute Performance, has been awarded the contract to design,
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as
Developed for the world of medicine, tailored to the needs of modern fitness studios. The
Precor made history in 2011 with the launch of the first connected fitness console. Since
Power Plate’s new VibeShift technology is now available on the Power Plate Rev bike. The
Innovatise UK Ltd
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In today's competitive fitness landscape, the key to success lies not only in providing exceptional
In response to the growth in strength training, Precor has launched its Resolute Multi-Stations. The
Ecore has launched Nada Rx, an ECOsurfaces PVC-free flooring line. Designed for commercial spaces where
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Taking care of your physical and mental health is essential for a fulfilling life
Featured supplier news
Featured supplier news: Group exercise complaints now a thing of the past for Reynolds Group
Complaints about group exercise have become a thing of the past for the Reynolds Group thanks to its partnership with CoverMe, a digital platform that simplifies group exercise and PT management for clubs and instructors.
Featured supplier news
Featured supplier news: W3Fit EMEA’s innovative programme sets sail for Sardinia, Italy
Following a hugely successful event last year in Split, Croatia, W3Fit EMEA, is heading to the Chia Laguna resort in Sardinia from 8-11 October.
Company profiles
Company profile: Pulse Fitness
With an award-winning portfolio of over 450 pieces of cutting-edge, premium fitness equipment, Pulse Fitness ...
Company profiles
Company profile: CET Ltd
The focus for two decades was low temperature saltwater hydrotherapy, in particular the CryoSpa Sport ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
ABC Trainerize press release: New ABC Trainerize Webinar: How to earn more with clients and members you already have
ABC Trainerize, a leading software platform for the fitness industry, recently ran a webinar for studio and gym owners on how to increase gym revenue with Gym Launch CEO, Cale Owen.
Featured press releases
Alliance Leisure Services (Design, Build and Fund) press release: £26 Million Investment Paves The Way For Health and Wellbeing Hub At Lincolnshire Sport Complex
South Holland District Council has bolstered its successful £20 million UK Government, Levelling Up Fund bid with a £6 million investment to see the Castle Sports Complex in Spalding transformed into a health and wellbeing hub to drive positive health outcomes for residents across the district.
Directory
Lockers
Fitlockers: Lockers
salt therapy products
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Art of Cryo: Cryotherapy
Spa software
SpaBooker: Spa software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Snowroom
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Grantham, Leicestershire
Belvoir Castle
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Diary dates
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Diary dates
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Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
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Diary dates
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Diary dates
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Diary dates
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