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FITNESS, HEALTH, WELLNESS

Product innovation

Endless training options with Cybex PWR PLAY

PWR PLAY is the new strength and functional training solution from premium fitness equipment manufacturer Cybex.

Offering multiple footprint possibilities and training options, PWR PLAY provides facilities with versatile, customised solutions for their environment and members.

Its 27 unique stations are categorised into four groups:

Traditional

Strength training pieces that add variety to any workout programme. Stations include lat pull, low row and triceps pushdown to complement any selectorised, free weight or plate loaded area.

PWR

Traditional pieces re-imagined for a higher level of functionality. Users can incorporate adjustable pulleys, dual handles and cable crossover stations to progress training with more advanced tools.

PLAY

Bodyweight and functional training options for a high-energy workout. Equipment includes battle ropes, suspension trainer, punch bag, power pivot bar, dip and step platform.

Storage and Connectors

Customise PWR PLAY with connectors to build and storage to organise, with add-ons that provide space to keep accessories including medicine balls, slam balls and kettlebells.

PWR PLAY caters for both individual and group training, with the option to combine it with other equipment, such as Cybex’s resisted cardio offering SPARC, to deliver HIIT and circuit-style workouts.

Danny Oliver, UK country manager at Life Fitness, says: “The PWR PLAY is an exciting addition to the Cybex product portfolio that delivers space-efficient and highly customisable workout solutions for our customers.”

Oliver adds: “With an extensive range of configurations available, PWR PLAY is fun, scalable and flexible and supports the requirements of both individual and group training.”

Company Details
Cybex International UK Ltd
For over 45 years, Cybex International, Inc., a division of Brunswick Corporation (NYSE: BC) and part of the Life Fitness brand family, has been a leading manufacturer of premium exercise equipment.

The Cybex product line, which includes a full range of strength, cardio and service solutions is designed to be aesthetically striking, innovative in design, durable in structure, biomechanically correct – and most importantly – truly helpful to everyone from first-time gym members to professional athletes. Led by the Cybex Research Institute, Cybex is fiercely committed to real results and meaningful innovations delivered through a devotion to excellence and a dedication to science. Cybex designs and builds its products in the USA for a wide range of facilities, from commercial health clubs to home gyms, in more than 85 countries worldwide. Cybex also manufactures a full range of IFI stage 2 accredited equipment.

Cybex provides customised 3D CAD facility design consultancy and bespoke marketing packages, offers flexible financing options, ongoing service and warranty support and runs over 30 REPs accredited seminars across the UK.
Address
Queen Adelaide, Ely, Cambridgeshire, CB7 4UB
Telephone
+44 (0)1353 666017
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Product innovation

Endless training options with Cybex PWR PLAY

PWR PLAY is the new strength and functional training solution from premium fitness equipment manufacturer Cybex.

Offering multiple footprint possibilities and training options, PWR PLAY provides facilities with versatile, customised solutions for their environment and members.

Its 27 unique stations are categorised into four groups:

Traditional

Strength training pieces that add variety to any workout programme. Stations include lat pull, low row and triceps pushdown to complement any selectorised, free weight or plate loaded area.

PWR

Traditional pieces re-imagined for a higher level of functionality. Users can incorporate adjustable pulleys, dual handles and cable crossover stations to progress training with more advanced tools.

PLAY

Bodyweight and functional training options for a high-energy workout. Equipment includes battle ropes, suspension trainer, punch bag, power pivot bar, dip and step platform.

Storage and Connectors

Customise PWR PLAY with connectors to build and storage to organise, with add-ons that provide space to keep accessories including medicine balls, slam balls and kettlebells.

PWR PLAY caters for both individual and group training, with the option to combine it with other equipment, such as Cybex’s resisted cardio offering SPARC, to deliver HIIT and circuit-style workouts.

Danny Oliver, UK country manager at Life Fitness, says: “The PWR PLAY is an exciting addition to the Cybex product portfolio that delivers space-efficient and highly customisable workout solutions for our customers.”

Oliver adds: “With an extensive range of configurations available, PWR PLAY is fun, scalable and flexible and supports the requirements of both individual and group training.”

Company Details
Cybex International UK Ltd
For over 45 years, Cybex International, Inc., a division of Brunswick Corporation (NYSE: BC) and part of the Life Fitness brand family, has been a leading manufacturer of premium exercise equipment.

The Cybex product line, which includes a full range of strength, cardio and service solutions is designed to be aesthetically striking, innovative in design, durable in structure, biomechanically correct – and most importantly – truly helpful to everyone from first-time gym members to professional athletes. Led by the Cybex Research Institute, Cybex is fiercely committed to real results and meaningful innovations delivered through a devotion to excellence and a dedication to science. Cybex designs and builds its products in the USA for a wide range of facilities, from commercial health clubs to home gyms, in more than 85 countries worldwide. Cybex also manufactures a full range of IFI stage 2 accredited equipment.

Cybex provides customised 3D CAD facility design consultancy and bespoke marketing packages, offers flexible financing options, ongoing service and warranty support and runs over 30 REPs accredited seminars across the UK.
Address
Queen Adelaide, Ely, Cambridgeshire, CB7 4UB
Telephone
+44 (0)1353 666017
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30 Oct 2017
Cybex, a leading manufacturer of premium exercise equipment, has launched the new Hydro Rower Pro, ...

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23 Jun 2017
Cybex, a supplier of premium fitness equipment, has launched a new strength and functional training ...

Cybex launches 2017 UK Seminar Programme for health and fitness professionals

28 Apr 2017
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475847_461058.jpg

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Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets
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