Product innovation
Keiser enters into distribution partnership with Pulse
Pulse Fitness has become the exclusive distributor of Keiser products to the education, MoD and local authority sectors after the two companies signed an agreement to that effect.
Pulse will also have exclusive distribution of the ‘M3x Indoor Cycle’, which is a result of a product merger between Keiser’s ‘M3 Indoor Fitness Cycle’ with magnetic resistance and Trixter’s ‘X-bars’. Pulse acquired Trixter in 2013.
“Education and the MoD are sectors we had identified as targets for Keiser and Pulse Fitness have a very strong presence in these areas,” said Keiser commercial director Nick Startin in explaining the deal.
“What’s more, Pulse Fitness have made big advancements with their technology in recent months and, looking forward, we see lots of synergy with Keiser equipment.”
The agreement is effective immediately.
Pulse Fitness is the dedicated equipment arm of leading global leisure solutions provider The Pulse Group. Over the last 39 years, The Pulse Group has provided support to more than 30,000 leisure facilities in 30 countries across six continents. Pulse currently provides fitness solutions to over 100 UK clubs and operates 15 fitness, leisure and soccer centres.