Product innovation
LIW rollout for new ballast ball
The next generation of the popular BOSU stability ball, the BOSU Ballast Ball, was unveiled by Physical Company at Leisure Industry Week (LIW).
By adding a multi-dimensional load, BOSU have created a weighted (5lb) stability ball that incorporates audible, visual and kinaesthetic references in a move to make total body training more versatile.
The unstable load inside the translucent ball shifts when it is moved, which is claimed to produce a more dynamic resistance during lifting and shifting.
It has been revealed that Virgin Active have already introduced the BOSU Ballast Ball to their health clubs around the country.
This shift in focus has brought our expertise to the fore; we specialise in everything today’s fitness spaces should be built around, from flooring to functional equipment and programming, rigs to combat, studio accessories to wellness solutions to complementary innovations from best-in-class manufacturers: Merrithew’s Pilates reformers, Ecore Athletic performance flooring, Reaxing’s neuromuscular training range.
We let each unique space dictate its needs, then create exceptional training opportunities.
This is why our mission statement is ‘First for Fitness Solutions’ – because we should be your first phone call. However large or small your fitness space, we’ll work with you from concept to installation and beyond to ensure it exceeds expectations.
It’s time to think differently. It’s time to turn to Physical Company first for your fitness solutions.
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