A Netherlands-based tech startup aims to make professional-level performance data accessible for all amateur football players by combining a wearable tracker with a mobile app.

DashTag is based on players wearing a small sensor, which measures real-time biomechanical and positional data such as speed, mileage, time, acceleration, energy level and position. The DashTag mobile app then connects with the sensor, recovers the data and displays it in an easy-to-understand format.
Players can analyse, compare and share their performance indicators and scores with fellow players, coaches and friends via social media – in the same way that professional players are able to.

“Sport engagement will rapidly change – technology will connect the sport stats and relevant info of each individual player at every level,” said DashTag CEO and founder Epco Berger. “With DashTag we want to play a leading role.”
DashTag recently secured seed investment of €250,000 following a successful campaign on crowdfunding site Leapfunder.

www.getdashtag.com