Latest
issue
GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window I've already subscribed!
The Leisure Media Company Ltd
The Leisure Media Company Ltd
The Leisure Media Company Ltd
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn
FITNESS, HEALTH, WELLNESS

Product innovation

Wigan Warriors switch it up and announce Myzone as new official heart rate monitoring partner

Myzone has announced it's partnering with Wigan Warriors as the rugby club’s official heart rate monitor supplier.

In addition to the players using the MZ-Switch for performance tracking, game days and recovery sessions, the club is also running a movement campaign across its community, empowering more people to fall in love with exercise and sport.

“The partnership first came about following a previous conversation with Wigan legend and England Rugby World Cup-winning captain, Jason Robinson,” explained David Stalker, Myzone CEO of EMEA.

“With an element of serendipity, Jason introduced us to the Wigan Warriors team and it made sense that we partner together for this special opportunity to really make a difference in both team performance and in the greater community.”

Providing belts for all first-team players and all playing squads, the MZ-Switch heart rate monitor and Myzone equipment will gamify players’ training on pre-game days and in recovery sessions.

In addition to the competitive benefits, the Community Foundation is also running a campaign within the community where everyone that reaches the World Health Organization’s guidelines for physical activity – 1,300 MEPs in a month – gets a free heart rate monitor at the end of the campaign.

“Myzone is delighted to be partnering with the most successful British rugby league team in history, to support their players’ performance, and engage the wider Wigan community to increase levels of physical activity,” explains Jonathan Monks, Myzone director of EMEA.

The MZ-Switch being used is the world's first interchangeable heart rate monitor for the gym, outdoors or in water. Integrated into the club’s Community Foundation projects along with fan engagement initiatives, Myzone’s ethos of making movement more fun for more people will be embraced to encourage physical activity and wellbeing inside and out of the training ground.

Wigan Warriors’ head of performance, Ian Bentley, commented: “We’re delighted to incorporate Myzone’s innovative products into our High-Performance programme.

“As a club, we’re always striving for improvements both off and on the field, and this technology will allow us to accurately understand player exertion levels and amend sessions accordingly.

“Our players are a competitive group so have already found the group heart rate display to be a great addition to the first-team gym, where they’ve been able to monitor performance in real-time and challenge each other.”

About the MZ-Switch

MZ-Switch is the world's first interchangeable heart rate monitor for the gym, outdoors or in water. Wearable three ways, simply switch between the chest belt, wrist strap and armband, depending on your choice of physical activity.

Wearing the Switch on your wrist or arm is best for non-gripping activities such as walking, running, cycling and swimming (wrist only) but stick to the chest belt for HIIT, weights and boxing.

It’s time to switch things up. For more information visit Myzone’s official website.

About MyzoneMyzone is a unique wearable fitness brand that rewards effort rather than ability, motivating its users to feel good about exercise and work harder. It uses inclusive, game-based mechanics and social elements to build communities together on the Myzone app.

Myzone creates personalised zones for each user, based on their maximum heart rate, which means anyone can compete together on a level playing field.

Used by 1.8 million people in 84 countries, Myzone develops accurate wearable technology, to provide engaging and motivational experiences, which support behaviour change to make exercise habits stick.

The most accurate calorie cruncher on the market

The chest strap boasts a heart rate accuracy of 99.4% ECG and the wristwatch a 95 per cent PPG accuracy and in conjunction with personal body metrics, it ensures calorie-burning calculations are supremely accurate and personal to individuals in your community.

It praises like a PT Unlike other activity monitors Myzone rewards effort, not fitness, motivating everyone to work harder. Myzone recognises everyone is different, so it creates a handicap for every user, based on their maximum heart rate, which effectively means members can compete with anyone on a level playing field.

It’s a multiplayer game

Myzone is massively addictive, challenging and motivating. Use the app to create competitions with friends or plot your progress on the leaderboard as Myzone turns effort into points, and then equates them to the World Health Organization’s guidelines for physical activity.

It’s Facebook for physical activityMyzone has its own social media network. Use it to follow friends, analyse workouts, then ‘like’ or comment on their efforts to stay connected - whether you are competitive or love collecting those likes to keep you moving. Together we are stronger, with the unbeatable connected experience.

Company Details
Myzone Ltd
MYZONE is a new innovative heart rate based system that uses wireless and cloud technology to accurately and conveniently monitor physical activity. It monitors heart rate, calories, time and MYZONE Effort Points (MEPs) with a focus on rewarding effort rather than fitness. It is the ultimate customer engagement tool – offering the key benefits to a club of increased member engagement, increased member retention and increased revenue streams.
Address
5th Floor, Market Square House, St James St, Nottingham NG1 6FG
Telephone
+44 1158 714396
Myzone has announced it's partnering with Wigan Warriors as the rugby club’s official heart rate monitor supplier.
2021/THUMB347757_162731_12301.jpg

Product innovation

Keiser has released a new line of resistance equipment designed to give real-time feedback and
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi,
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets
Cryotherapy supplier Art of Cryo has created a new 12-person walkthrough cryotherapy chamber at Cryo
Gibbon Slacklines has officially launched in the UK, introducing two flagship products: the Giboard and
Form has announced the launch of HeadCoach, in-goggle, real-time coaching for swimmers delivered via augmented
Questex/McLean Events (Spatec/SIBEC)
Questex/McLean Events (Spatec/SIBEC)
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users
Panatta will consolidate its global presence throughout 2024 by attending a host of major industry
Introducing Sprung Gym-Flooring, where innovation meets excellence in the world of flooring and sports solutions.
PerformX Live, the premier business of fitness event, has announced Dr Jonathan Leary, founder and
Elevate, the premier event in the physical activity, fitness, sports therapy and performance sector, is
Elevate
Elevate
As one of the most energy-intensive industries in the UK, leisure facilities face a critical
Cardiff-based gym design and installation company, Absolute Performance, has been awarded the contract to design,
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as
Developed for the world of medicine, tailored to the needs of modern fitness studios. The
Precor made history in 2011 with the launch of the first connected fitness console. Since
Power Plate’s new VibeShift technology is now available on the Power Plate Rev bike. The
In response to the growth in strength training, Precor has launched its Resolute Multi-Stations. The
Ecore has launched Nada Rx, an ECOsurfaces PVC-free flooring line. Designed for commercial spaces where
Boxblitx, an interactive boxing fitness machine, has been designed to transform gym routines by gamifiying
1 - 20 of 1,705
Featured supplier news
Featured supplier news: Webinar: Building a new energy future for the leisure sector
As one of the most energy-intensive industries in the UK, leisure facilities face a critical challenge in balancing net zero goals, funding and increased costs.
Featured supplier news
Featured supplier news: Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Company profiles
Company profile: Pulse Fitness
With an award-winning portfolio of over 450 pieces of cutting-edge, premium fitness equipment, Pulse Fitness ...
Company profiles
Company profile: CET Ltd
The focus for two decades was low temperature saltwater hydrotherapy, in particular the CryoSpa Sport ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Greenwich Leisure Limited press release: ‘FAB’ freebies for Barnet carers!
Being a carer – whether that’s looking after a young person, a senior citizen or someone with a long-term illness or disability – can be rewarding but stressful at times. These responsibilities may also limit the carer’s ability to find paid employment.
Featured press releases
FIBO press release: FIBO 2024: Billion-euro fitness market continues to grow
11 to 14 April saw the fitness industry impressively demonstrate just how innovative it is in fulfilling its responsibility for a healthy society at FIBO in Cologne. Over 1,000 exhibitors and partners generated boundless enthusiasm among 129,668 visitors from 114 countries.
Directory
Snowroom
TechnoAlpin SpA: Snowroom
salt therapy products
Saltability: salt therapy products
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Cryotherapy
Art of Cryo: Cryotherapy
Spa software
SpaBooker: Spa software
Lockers
Fitlockers: Lockers
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates

Product innovation

Wigan Warriors switch it up and announce Myzone as new official heart rate monitoring partner

Myzone has announced it's partnering with Wigan Warriors as the rugby club’s official heart rate monitor supplier.

In addition to the players using the MZ-Switch for performance tracking, game days and recovery sessions, the club is also running a movement campaign across its community, empowering more people to fall in love with exercise and sport.

“The partnership first came about following a previous conversation with Wigan legend and England Rugby World Cup-winning captain, Jason Robinson,” explained David Stalker, Myzone CEO of EMEA.

“With an element of serendipity, Jason introduced us to the Wigan Warriors team and it made sense that we partner together for this special opportunity to really make a difference in both team performance and in the greater community.”

Providing belts for all first-team players and all playing squads, the MZ-Switch heart rate monitor and Myzone equipment will gamify players’ training on pre-game days and in recovery sessions.

In addition to the competitive benefits, the Community Foundation is also running a campaign within the community where everyone that reaches the World Health Organization’s guidelines for physical activity – 1,300 MEPs in a month – gets a free heart rate monitor at the end of the campaign.

“Myzone is delighted to be partnering with the most successful British rugby league team in history, to support their players’ performance, and engage the wider Wigan community to increase levels of physical activity,” explains Jonathan Monks, Myzone director of EMEA.

The MZ-Switch being used is the world's first interchangeable heart rate monitor for the gym, outdoors or in water. Integrated into the club’s Community Foundation projects along with fan engagement initiatives, Myzone’s ethos of making movement more fun for more people will be embraced to encourage physical activity and wellbeing inside and out of the training ground.

Wigan Warriors’ head of performance, Ian Bentley, commented: “We’re delighted to incorporate Myzone’s innovative products into our High-Performance programme.

“As a club, we’re always striving for improvements both off and on the field, and this technology will allow us to accurately understand player exertion levels and amend sessions accordingly.

“Our players are a competitive group so have already found the group heart rate display to be a great addition to the first-team gym, where they’ve been able to monitor performance in real-time and challenge each other.”

About the MZ-Switch

MZ-Switch is the world's first interchangeable heart rate monitor for the gym, outdoors or in water. Wearable three ways, simply switch between the chest belt, wrist strap and armband, depending on your choice of physical activity.

Wearing the Switch on your wrist or arm is best for non-gripping activities such as walking, running, cycling and swimming (wrist only) but stick to the chest belt for HIIT, weights and boxing.

It’s time to switch things up. For more information visit Myzone’s official website.

About MyzoneMyzone is a unique wearable fitness brand that rewards effort rather than ability, motivating its users to feel good about exercise and work harder. It uses inclusive, game-based mechanics and social elements to build communities together on the Myzone app.

Myzone creates personalised zones for each user, based on their maximum heart rate, which means anyone can compete together on a level playing field.

Used by 1.8 million people in 84 countries, Myzone develops accurate wearable technology, to provide engaging and motivational experiences, which support behaviour change to make exercise habits stick.

The most accurate calorie cruncher on the market

The chest strap boasts a heart rate accuracy of 99.4% ECG and the wristwatch a 95 per cent PPG accuracy and in conjunction with personal body metrics, it ensures calorie-burning calculations are supremely accurate and personal to individuals in your community.

It praises like a PT Unlike other activity monitors Myzone rewards effort, not fitness, motivating everyone to work harder. Myzone recognises everyone is different, so it creates a handicap for every user, based on their maximum heart rate, which effectively means members can compete with anyone on a level playing field.

It’s a multiplayer game

Myzone is massively addictive, challenging and motivating. Use the app to create competitions with friends or plot your progress on the leaderboard as Myzone turns effort into points, and then equates them to the World Health Organization’s guidelines for physical activity.

It’s Facebook for physical activityMyzone has its own social media network. Use it to follow friends, analyse workouts, then ‘like’ or comment on their efforts to stay connected - whether you are competitive or love collecting those likes to keep you moving. Together we are stronger, with the unbeatable connected experience.

Company Details
Myzone Ltd
MYZONE is a new innovative heart rate based system that uses wireless and cloud technology to accurately and conveniently monitor physical activity. It monitors heart rate, calories, time and MYZONE Effort Points (MEPs) with a focus on rewarding effort rather than fitness. It is the ultimate customer engagement tool – offering the key benefits to a club of increased member engagement, increased member retention and increased revenue streams.
Address
5th Floor, Market Square House, St James St, Nottingham NG1 6FG
Telephone
+44 1158 714396
Myzone has announced it's partnering with Wigan Warriors as the rugby club’s official heart rate monitor supplier.
2021/THUMB347757_162731_12301.jpg

Product innovation

Keiser has released a new line of resistance equipment designed to give real-time feedback and
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi,
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets
Cryotherapy supplier Art of Cryo has created a new 12-person walkthrough cryotherapy chamber at Cryo
Gibbon Slacklines has officially launched in the UK, introducing two flagship products: the Giboard and
Form has announced the launch of HeadCoach, in-goggle, real-time coaching for swimmers delivered via augmented
Questex/McLean Events (Spatec/SIBEC)
Questex/McLean Events (Spatec/SIBEC)
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users
Panatta will consolidate its global presence throughout 2024 by attending a host of major industry
Introducing Sprung Gym-Flooring, where innovation meets excellence in the world of flooring and sports solutions.
PerformX Live, the premier business of fitness event, has announced Dr Jonathan Leary, founder and
Elevate, the premier event in the physical activity, fitness, sports therapy and performance sector, is
Elevate
Elevate
As one of the most energy-intensive industries in the UK, leisure facilities face a critical
Cardiff-based gym design and installation company, Absolute Performance, has been awarded the contract to design,
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as
Developed for the world of medicine, tailored to the needs of modern fitness studios. The
Precor made history in 2011 with the launch of the first connected fitness console. Since
Power Plate’s new VibeShift technology is now available on the Power Plate Rev bike. The
In response to the growth in strength training, Precor has launched its Resolute Multi-Stations. The
Ecore has launched Nada Rx, an ECOsurfaces PVC-free flooring line. Designed for commercial spaces where
Boxblitx, an interactive boxing fitness machine, has been designed to transform gym routines by gamifiying
1 - 20 of 1,705
Latest News
There is speculation that Basic Fit will sell the five Spanish Holmes Place clubs it ...
Latest News
While British adults are the most active they’ve been in a decade, health inequalities remain ...
Latest News
Kerzner International has signed deals to operate two new Siro recovery hotels in Mexico and ...
Latest News
Nuffield Health’s fourth annual survey, the Healthier Nation Index, has found people moved slightly more ...
Latest News
Short-term incentives to exercise, such as using daily reminders, rewards or games, can lead to ...
Latest News
With the launch of its 49th John Reed, RSG Group is looking for more opportunities ...
Latest News
PureGym saw revenues rise by 15 per cent in 2023, with the company announcing plans ...
Latest News
Following three disrupted lockdown years, the European fitness market bounced back in 2023, according to ...
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM magazine
As more people join clubs to support their mental health, fitness professionals need to be empowered to take a holistic approach. Kath Hudson shares useful tools discussed at the ACE summit on mental health
HCM magazine
Members are telling us they need support with their mental and spiritual health and the industry is starting to see this need. Now’s the time to fast-track our response
HCM magazine
HCM People

Dr Jonathan Leary

Founder, Remedy Place
It was as though the whole world woke up at the same time
HCM magazine
Will Orr has been talking to HCM about the company’s new strategy for 2024, as Kath Hudson reports
HCM magazine
Basic-Fit – which has been scaling rapidly across Europe –  is considering franchising to ramp up growth further afield
Featured supplier news
Featured supplier news: Webinar: Building a new energy future for the leisure sector
As one of the most energy-intensive industries in the UK, leisure facilities face a critical challenge in balancing net zero goals, funding and increased costs.
Featured supplier news
Featured supplier news: Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Company profiles
Company profile: Pulse Fitness
With an award-winning portfolio of over 450 pieces of cutting-edge, premium fitness equipment, Pulse Fitness ...
Company profiles
Company profile: CET Ltd
The focus for two decades was low temperature saltwater hydrotherapy, in particular the CryoSpa Sport ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Greenwich Leisure Limited press release: ‘FAB’ freebies for Barnet carers!
Being a carer – whether that’s looking after a young person, a senior citizen or someone with a long-term illness or disability – can be rewarding but stressful at times. These responsibilities may also limit the carer’s ability to find paid employment.
Featured press releases
FIBO press release: FIBO 2024: Billion-euro fitness market continues to grow
11 to 14 April saw the fitness industry impressively demonstrate just how innovative it is in fulfilling its responsibility for a healthy society at FIBO in Cologne. Over 1,000 exhibitors and partners generated boundless enthusiasm among 129,668 visitors from 114 countries.
Directory
Snowroom
TechnoAlpin SpA: Snowroom
salt therapy products
Saltability: salt therapy products
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Cryotherapy
Art of Cryo: Cryotherapy
Spa software
SpaBooker: Spa software
Lockers
Fitlockers: Lockers
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
Search news, features & products:
Find a supplier:
The Leisure Media Company Ltd
The Leisure Media Company Ltd
Partner sites