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Gold company profile

IndigoFitness

About us   |   Contact us   |  Company blog
At IndigoFitness, we're not just about providing equipment; we're about delivering exceptional training spaces. We understand that each fitness facility is unique, requiring tailored solutions for optimal performance. We’ve gained invaluable experience over almost 30 years, working with hundreds of gyms of all shapes and sizes, in a range of different industries.
Find out more about IndigoFitness here...
IndigoFitness: News and press releases
22 Mar 2024
Two trailblazers in the strength and fitness industry, PRIMAL and Indigo Fitness, have signed a commercial partnership to offer an industry-leading product and service solution for commercial and private gym spaces.
19 Mar 2024
This year PerformX Live is the unmissable business of fitness event. Set against the vibrant backdrop of London’s Tobacco Dock on March 21-22, PerformX Live is ‘The Epicenter of Fitness Evolution’, where industry leaders and visionaries will gather to shape the future of fitness.
22 Feb 2024
IndigoFitness, a leading provider of innovative training space solutions, is thrilled to announce a partnership with Les Mills, a global leader in group fitness programming. This collaboration will transform studio spaces and elevate the fitness experience across the UK.
11 Jan 2024
The dynamic landscape of the health and fitness industry is ever-evolving. Staying ahead of the curve is crucial for gym owners and operators looking to provide valuable customer experiences and unlock opportunities.
07 Nov 2023
IndigoFitness is excited to present a groundbreaking white paper exploring the transformative role of recovery in the fitness industry.
IndigoFitness: featured in HCM and Fit Tech magazines
Health Club Management 2024 issue 1
The right storage can transform the flow and feel of your training spaces and the user experience. Steph Eaves asks the experts for their most creative solutions
Show preview: Elevate 2023
Health Club Management 2023 issue 4
As the industry in the UK gears up for this annual trade event, HCM gives the lowdown on what you can expect
Health Club Management 2022 issue 3
Creating fitness spaces that keep members coming back requires more than just functionality. Designers and suppliers share their latest triumphs with Steph Eaves
About IndigoFitness
/ IndigoFitness
/ IndigoFitness
/ IndigoFitness
About us
We Create Training Spaces: At IndigoFitness, we're not just about providing equipment; we're about delivering exceptional training spaces. We understand that each fitness facility is unique, requiring tailored solutions for optimal performance. We’ve gained invaluable experience over almost 30 years, working with hundreds of gyms of all shapes and sizes, in a range of different industries. We understand there is no ‘one size fits all’ approach and that no two projects are ever the same – that’s why we tailor our approach for every client.

We are a UK manufacturer: We are very proud of our UK manufacturing heritage. Our in-house design team and manufacturing plant gives us the flexibility to create and deliver tailored strength and functional training solutions.

We are flooring experts: We understand there’s no ‘one size fits all’ approach when it comes to flooring - different training methods require different flooring types. With Indigofitness, you’ll benefit from all our experience and technical know-how, gained from years of creating and installing fitness flooring solutions.

Product range and services
From gym design and layout, the flooring of your training space to racks and rigs – we’ve got everything covered for a full facility fit out. We design and manufacture our equipment at our HQ in Warwickshire, and we are very proud of our UK manufacturing heritage.

RAZE is our very own brand of strength and conditioning equipment – all designed and engineered from our HQ in the UK. It combines our passion for high quality, functional equipment with our experience in manufacturing. This allows us to offer custom strength and functional training solutions, designed to meet client specifications.

We’re also exclusive UK distributors of:
• DuraTRAIN and DuraSOUND flooring tiles
• PaviFLEX turf and flooring tiles
• RAZE strength & conditioning equipment
• Carbon Claw combat gear
• Kenguru Pro - street workout, calisthenics and parkour equipment

Shows attending
PerformX, FIBO, DESI,
Elevate, PAF, Active-Net,
Independent Gyms.
case study: IndigoFitness overhaul functional area for Feelfit Gym
Feelfit Gym in Cowley, Oxford, is the city's largest gym. They took advantage of the lockdown period to renovate and refresh.

Feelfit’s functional area was dated and uninspiring, with a standalone rig, separate storage units and worn-out track. Being near the entrance it was a valuable space but, was underused by members and did not provide the club with the engagement or ‘wow factor’ they thought it deserved.

Their brief was to create a functional training and group class area that would provide a strong first impression, acting as a selling point when recruiting new members, and providing inspiration for both trainers and members alike. They also wanted to find a way to make the space feel separate from the rest of the gym.

Their original plan was to install a partition wall, however we saw an opportunity to incorporate this into the design of the equipment. We proposed using the rig / storage system to create the divide, because as well as allowing the space to feel more open, it would derive a functional benefit of additional storage space and enable us to incorporate training equipment along it.

Having our own design team and manufacturing facility allows us to provide bespoke solutions that really are designed specifically to fit in the space available, and work with it in terms of maximizing functionality. The training rig we designed highlights this principle – it covers the full length of the space with legs that are at the perimeter of the room, maximizing floor space.

Underneath the rig is a large turf area, marked out to match the various training areas, and make programming for classes much easier.

This functional space goes above and beyond the original brief provided by the customer and truly does provide a ‘wow factor’ for anyone entering the gym. Most importantly we have created an incredible training space that truly demonstrates what custom designed and manufactured equipment can achieve, with benefits delivered for Feelfit’s owners, their members, and their personal trainers.
case study: Weetwood Hall Hotel
Weetwood Hall Hotel hosts many professional sports teams and athletes who utilise the hotel for training camps. However, the hotel did not have a strength and conditioning facility on site, requiring athletes to travel to a local health club for specialist sessions.

So, the brief given to Indigo by hotel GM Steve Kershaw was to convert a conference room into a high-performance strength and conditioning space, able to cater for anything up to 12 to 15 athletes at a time.

Following initial discussions, we designed an initial layout, producing 3D drawings and a walkthrough video, which allowed Steve to really visualise how the training space would look. The biggest challenge was to achieve the functionality required in the limited space available. To overcome this, we designed a bespoke unit that combined two half racks and three storage bays, that would fit along one wall. Doing this created space in the rest of the gym for additional training options, such as cardio equipment.

It was vital that the flooring would be suitable for both Olympic lifting and functional training, whilst reducing the spread of sound and vibration to neighbouring rooms. Because of this there was only one choice, 32mm DuraTRAIN tiles, which we paired with branded inset lifting platforms. This provided a seamless finish to the floor and removed the need for additional lifting platforms.

Wherever possible, we incorporated the Weetwood hall logo and colour scheme, which extended to the storage system, racks, benches, and lifting platforms – helping the gym to incorporate the strong identity of the hotel.

Following the installation Weetwood Hall GM Steve Kershaw commented: “Indigo’s knowledge and experience has been utilised to maximise what we have, which now allows us to go out to market and attract more teams. It’s been a really simple process from start to finish, and shows what you can achieve with good planning and design.”
IndigoFitness video gallery:
Plans for the next 12 months
Ultimately, we’ll be creating training spaces across a multitude of sectors from fitness to education.

Working with the UK Ministry of Defence as their go to Strength and Conditioning partner.

The digital world is changing the way we workout and ultimately design a fitness space. We’re integrating technology into our gym design and will be seeing this in our future projects.

We’ll be continuing to develop our outdoor training solutions bringing them to the wider fitness market
Key personnel
Rob Coleman, Managing Director
Jamie Taylor, Director
Nicola Nixon, Marketing Manager
Key customers
Ministry of Defence (MoD)
Third Space,
Nuffield Health,
Alliance Leisure,
Soho House,
Tottenham Hotspur F.C.
Testimonial
From start to finish IndigoFitness were professional and knowledgeable, not only about their own product but also about the design of the gym and the overall process. Their attitude was excellent, and the quality of the work exceeded all expectations.
– Harry Harkins, Director of Estates at Marlborough College Malaysia
IndigoFitness
Tel: 01455 890 100
Address: Whitacre road, Nuneaton, Warwickshire, CV11 6BW, United Kingdom
Rob Coleman, Managing Director
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HCM promotional features
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InBody logged an amazing 100,000 scans in January 2024 alone
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Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
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D2F had updated its brand styling to keep pace with business growth. MD, John Lofting and operations director, Matt Aynsley, explain the rationale
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University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
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HCM magazine
Imposter syndrome about a promotion taught the CEO of SATS that behaving authentically is the most important part of leadership. He talks to Kath Hudson
HCM magazine
McFit, the original budget gym is undergoing a transformation with a new look and estate-wide overhaul, as Liz Terry reports
HCM magazine
HCM People

Cristiano Ronaldo

Footballer and entrepreneur
Taking care of your physical and mental health is essential for a fulfilling life
HCM magazine
Now mental health is the number one reason for people to join a health club, do fitness professionals need a grounding in counselling to offer a more holistic service? Kath Hudson asks the experts
HCM magazine
Fuel the debate about issues across the industry and share your ideas and experiences. We’d love to hear from you. [email protected]
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Join us at Elevate from 12-13 June in London for a special one-off live recording of The Game Changers Podcast with Sue Anstiss, CEO of Fearless Women.
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
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Keepme has announced the release of its newest addition to its Best Practice Series: the "Fitness Marketers' Cheat Sheet."
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CoverMe Ltd press release: CoverMe Fitness launches in Australian market with industry veteran Tony Zonato at helm
CoverMe Fitness, the innovative studio management app for the fitness industry, launches this month in Australia, with industry veteran Tony Zonato leading the rollout as Managing Director for the region.
Directory
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Art of Cryo: Cryotherapy
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salt therapy products
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Flooring
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Property & Tenders
Loughton, IG10
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Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
Gold company profile

IndigoFitness

About us   |   Contact us   |  Company blog
At IndigoFitness, we're not just about providing equipment; we're about delivering exceptional training spaces. We understand that each fitness facility is unique, requiring tailored solutions for optimal performance. We’ve gained invaluable experience over almost 30 years, working with hundreds of gyms of all shapes and sizes, in a range of different industries.
Find out more about IndigoFitness here...
IndigoFitness: News and press releases
22 Mar 2024
Two trailblazers in the strength and fitness industry, PRIMAL and Indigo Fitness, have signed a commercial partnership to offer an industry-leading product and service solution for commercial and private gym spaces.
19 Mar 2024
This year PerformX Live is the unmissable business of fitness event. Set against the vibrant backdrop of London’s Tobacco Dock on March 21-22, PerformX Live is ‘The Epicenter of Fitness Evolution’, where industry leaders and visionaries will gather to shape the future of fitness.
22 Feb 2024
IndigoFitness, a leading provider of innovative training space solutions, is thrilled to announce a partnership with Les Mills, a global leader in group fitness programming. This collaboration will transform studio spaces and elevate the fitness experience across the UK.
11 Jan 2024
The dynamic landscape of the health and fitness industry is ever-evolving. Staying ahead of the curve is crucial for gym owners and operators looking to provide valuable customer experiences and unlock opportunities.
07 Nov 2023
IndigoFitness is excited to present a groundbreaking white paper exploring the transformative role of recovery in the fitness industry.
IndigoFitness: featured in HCM and Fit Tech magazines
Health Club Management 2024 issue 1
The right storage can transform the flow and feel of your training spaces and the user experience. Steph Eaves asks the experts for their most creative solutions
Show preview: Elevate 2023
Health Club Management 2023 issue 4
As the industry in the UK gears up for this annual trade event, HCM gives the lowdown on what you can expect
Health Club Management 2022 issue 3
Creating fitness spaces that keep members coming back requires more than just functionality. Designers and suppliers share their latest triumphs with Steph Eaves
About IndigoFitness
About us
We Create Training Spaces: At IndigoFitness, we're not just about providing equipment; we're about delivering exceptional training spaces. We understand that each fitness facility is unique, requiring tailored solutions for optimal performance. We’ve gained invaluable experience over almost 30 years, working with hundreds of gyms of all shapes and sizes, in a range of different industries. We understand there is no ‘one size fits all’ approach and that no two projects are ever the same – that’s why we tailor our approach for every client.

We are a UK manufacturer: We are very proud of our UK manufacturing heritage. Our in-house design team and manufacturing plant gives us the flexibility to create and deliver tailored strength and functional training solutions.

We are flooring experts: We understand there’s no ‘one size fits all’ approach when it comes to flooring - different training methods require different flooring types. With Indigofitness, you’ll benefit from all our experience and technical know-how, gained from years of creating and installing fitness flooring solutions.

Product range and services
From gym design and layout, the flooring of your training space to racks and rigs – we’ve got everything covered for a full facility fit out. We design and manufacture our equipment at our HQ in Warwickshire, and we are very proud of our UK manufacturing heritage.

RAZE is our very own brand of strength and conditioning equipment – all designed and engineered from our HQ in the UK. It combines our passion for high quality, functional equipment with our experience in manufacturing. This allows us to offer custom strength and functional training solutions, designed to meet client specifications.

We’re also exclusive UK distributors of:
• DuraTRAIN and DuraSOUND flooring tiles
• PaviFLEX turf and flooring tiles
• RAZE strength & conditioning equipment
• Carbon Claw combat gear
• Kenguru Pro - street workout, calisthenics and parkour equipment

Shows attending
PerformX, FIBO, DESI,
Elevate, PAF, Active-Net,
Independent Gyms.
case study: IndigoFitness overhaul functional area for Feelfit Gym
Feelfit Gym in Cowley, Oxford, is the city's largest gym. They took advantage of the lockdown period to renovate and refresh.

Feelfit’s functional area was dated and uninspiring, with a standalone rig, separate storage units and worn-out track. Being near the entrance it was a valuable space but, was underused by members and did not provide the club with the engagement or ‘wow factor’ they thought it deserved.

Their brief was to create a functional training and group class area that would provide a strong first impression, acting as a selling point when recruiting new members, and providing inspiration for both trainers and members alike. They also wanted to find a way to make the space feel separate from the rest of the gym.

Their original plan was to install a partition wall, however we saw an opportunity to incorporate this into the design of the equipment. We proposed using the rig / storage system to create the divide, because as well as allowing the space to feel more open, it would derive a functional benefit of additional storage space and enable us to incorporate training equipment along it.

Having our own design team and manufacturing facility allows us to provide bespoke solutions that really are designed specifically to fit in the space available, and work with it in terms of maximizing functionality. The training rig we designed highlights this principle – it covers the full length of the space with legs that are at the perimeter of the room, maximizing floor space.

Underneath the rig is a large turf area, marked out to match the various training areas, and make programming for classes much easier.

This functional space goes above and beyond the original brief provided by the customer and truly does provide a ‘wow factor’ for anyone entering the gym. Most importantly we have created an incredible training space that truly demonstrates what custom designed and manufactured equipment can achieve, with benefits delivered for Feelfit’s owners, their members, and their personal trainers.
case study: Weetwood Hall Hotel
Weetwood Hall Hotel hosts many professional sports teams and athletes who utilise the hotel for training camps. However, the hotel did not have a strength and conditioning facility on site, requiring athletes to travel to a local health club for specialist sessions.

So, the brief given to Indigo by hotel GM Steve Kershaw was to convert a conference room into a high-performance strength and conditioning space, able to cater for anything up to 12 to 15 athletes at a time.

Following initial discussions, we designed an initial layout, producing 3D drawings and a walkthrough video, which allowed Steve to really visualise how the training space would look. The biggest challenge was to achieve the functionality required in the limited space available. To overcome this, we designed a bespoke unit that combined two half racks and three storage bays, that would fit along one wall. Doing this created space in the rest of the gym for additional training options, such as cardio equipment.

It was vital that the flooring would be suitable for both Olympic lifting and functional training, whilst reducing the spread of sound and vibration to neighbouring rooms. Because of this there was only one choice, 32mm DuraTRAIN tiles, which we paired with branded inset lifting platforms. This provided a seamless finish to the floor and removed the need for additional lifting platforms.

Wherever possible, we incorporated the Weetwood hall logo and colour scheme, which extended to the storage system, racks, benches, and lifting platforms – helping the gym to incorporate the strong identity of the hotel.

Following the installation Weetwood Hall GM Steve Kershaw commented: “Indigo’s knowledge and experience has been utilised to maximise what we have, which now allows us to go out to market and attract more teams. It’s been a really simple process from start to finish, and shows what you can achieve with good planning and design.”
IndigoFitness
Tel: 01455 890 100
Address: Whitacre road, Nuneaton, Warwickshire, CV11 6BW, United Kingdom
Rob Coleman, Managing Director
IndigoFitness video gallery:
Key personnel
Rob Coleman, Managing Director
Jamie Taylor, Director
Nicola Nixon, Marketing Manager
Key customers
Ministry of Defence (MoD)
Third Space,
Nuffield Health,
Alliance Leisure,
Soho House,
Tottenham Hotspur F.C.
Plans for the next 12 months
Ultimately, we’ll be creating training spaces across a multitude of sectors from fitness to education.

Working with the UK Ministry of Defence as their go to Strength and Conditioning partner.

The digital world is changing the way we workout and ultimately design a fitness space. We’re integrating technology into our gym design and will be seeing this in our future projects.

We’ll be continuing to develop our outdoor training solutions bringing them to the wider fitness market
Testimonial
From start to finish IndigoFitness were professional and knowledgeable, not only about their own product but also about the design of the gym and the overall process. Their attitude was excellent, and the quality of the work exceeded all expectations.
– Harry Harkins, Director of Estates at Marlborough College Malaysia
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