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Your search for 'perception' returned 109 results
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HoloBike, a holographic training bike that simulates trail rides in lifelike 3D, is
aiming to push indoor cycling technology up a gear.
news •
08 May 2024
Nuffield Health’s brand doesn’t justify its price, while Everyone Active has a distinctive
personality according to brand experts, Kantar, which has undertaken consumer research into
some leading fitness companies.
news •
16 Mar 2024
The CEO of UK Active reflects on working on London 2012 and what he learned in the face of initial hostility
HCM issue 2 2024
Which health and fitness operators have the greatest brand awareness among consumers? Liz Terry reports on the latest insights from Kantar
HCM issue 2 2024
While there’s much talk of fitness and healthcare working closer together, research shows that there are still many barriers to overcome
HCM issue 2 2024
The Life Leisure execs talk about their radical approach to the provision of physical activity in areas of deprivation
HCM issue 1 2024
Creating great fitness spaces requires product knowledge, inspiration and an understanding of the psychology of exercise. We ask the experts about their creative process
HCM issue 11 2023
Challenging the mind and body with functional movement, the skill-based training trend is gathering pace. Steph Eaves investigates
HCM issue 10 2023
The rapid advance of technology in all areas of life is putting societies in flux, creating
uncertainty and forcing people to reassess their plans for the future, according to a new report
from consulting firm Accenture.
news •
05 Nov 2023
With a growing focus on recovery to help members achieve peak performance and results, Steph Eaves asks what equipment health clubs should install
HCM issue 9 2023
Despite challenging market conditions, people in Europe are flooding back to their health clubs, says Karsten Hollasch from Deloitte Germany
HCM issue 6 2023
With research proving the efficacy of gentler exercise modalities, we ask our experts if they think the slow exercise trend is here to stay
HCM issue 6 2023
The founder of the Baseworks Method talks about his plans to work more closely with health and fitness industry professionals and operators
HCM issue 2 2023
Another year of challenges lies ahead. Kath Hudson asks key players how they intend to optimise the opportunities presented by the market
HCM issue 1 2023
McKinsey has gathered data on 2,000 US consumers to reveal insights into shifting consumer
behaviour towards wellness in the US.
news •
12 Jan 2023
Luxury fitness chain Equinox hit headlines with its new year membership campaign that
banned
new members from joining on 1 January.
news •
04 Jan 2023
CEO of the Global Wellness Institute, Susie Ellis, led the recent Global Wellness Summit in Tel Aviv. Jane Kitchen was there for HCM
HCM issue 11 2022
Compassionate activity tracker Gentler Streak has been crowned Apple Watch App of the Year.
news •
07 Dec 2022
First a pandemic, then a war and now a cost of living and energy crisis. With incomes being squeezed, will gyms be budgeted out? We talk to our panel
HCM issue 8 2022
The fitness and activity sectors have the power to transform the workforce and save employers and the economy billions, according to a new study
HCM issue 6 2022
As a result of the pandemic, the fitness sector is presented with a massive opportunity to make friends with the healthcare sector to improve the health of the nation and drive up penetration. Kath Hudson reports on what is happening and where the opportunities lie
HCM Handbook 2022
Can exercise professionals gain the wider trust of the medical community, and play a pivotal role in the wellbeing agenda?
HCM issue 4 2022
Jane Kitchen reports from the recent Global Wellness Summit in Boston, US
HCM issue 4 2022
ELASKO, a London based stretch fitness brand has just released the first mobile stretch and
posture bar at the FIBO Cologne. This new venture is in collaboration with NOHrD, the
innovators of wooden fitness equipment and part of the established WaterRower brand.
product innovation •
29 Apr 2022
The Global Wellness Institute (GWI) and BBC Storyworks have struck up a
partnership to create a digital film series exploring the true meaning of wellness.
news •
01 Dec 2021
Are collaborations with fast food brands, such as McDonald's, a smart marketing opportunity for operators and sector businesses, or are they a risk to reputation? Industry thought leaders give their views
HCM issue 10 2021
A-Champs is using light, sound and vibration to make training more fun and effective
Fit Tech issue 2 2021
A new report from ukactive sets out ways in which the health and fitness sector can engage the over 55s in exercise
HCM issue 6 2021
Tad Chapman from Active IQ argues that operators should take
a fresh look at apprenticeships and their power to drive recovery
HCM issue 3 2021
Move Consulting’s director on the challenges and opportunities for operators looking to appeal to a diverse membership
HCM issue 2 2021
Latest News
Leisure Media has added another heavyweight to its line-up of CEOs for its inaugural HCM ...
Latest News
Empowered Brands has signed a deal with European staffless gym chain, Fit+, to be the ...
Latest News
Speaking to HCM for its 2024-2025 Handbook, which will be out next month, PureGym managing ...
Latest News
Leisure, lifestyle, wellness and entertainment growth investor, Imbiba, has invested in boutique gym brand, 1Rebel's ...
Latest News
Urban Gym Group will launch PILAT3S at ClubSportive in Amsterdam next month, to create a ...
Latest News
The American Council on Exercise has appointed Dr Cedric Bryant as its new CEO. Bryant ...
Latest News
Sport England’s This Girl Can team has launched a new campaign, Let’s Get Out There, ...
Latest News
Improving physical strength and fitness, mental health and confidence are the main reasons for joining ...
HCM promotional features
Sponsored
Coaching workshops from Keith Smith and
Adam Daniel have been designed to empower
your team and transform your service
HCM promotional features
Sponsored
GymNation is pioneering the future of
fitness with software specialist Perfect
Gym providing a scalable tech platform
to power and sustain its growth
HCM promotional features
Sponsored
Nuffield Health has worked with ServiceSport UK for more than ten
years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride
data to life to engage and delight members
HCM promotional features
Sponsored
University of Sheffield Sport has opened the doors of its flagship
Goodwin Sports Centre following a major refurbishment
HCM magazine
HCM People
Belinda Steward
MD of leisure, health and wellbeing, Places Leisure Places Leisure“We need to make it automatic that when people go to their doctor, they’re offered exercise rather than medication where appropriate”
HCM magazine
Speaking on the LIFTS podcast recently, Xponential Fitness CEO Anthony Geisler said participation in studio cycling is down globally. Kath Hudson decided to investigate
HCM magazine
“Actually most people go to the gym to feel better and that’s far easier to achieve than losing 5kg”
HCM magazine
Consumers’ growing love of strength training is to be welcomed, as this long-neglected modality has a renaissance, however, it’s vital we continue to make the case for cardio
HCM magazine
HCM People
Ross Stewart Campbell
CEO, BeyondActiv“We have a fantastic opportunity in front of us to realise our vision of a happier and healthier world”
Current vacancies
Civic Partnership Manager Everyone Active
£35,000 - £40,000 + benefits
Bristol, United Kingdom
Fitness Instructor University of Brighton
£23,144 to £25,138pa
Brighton, East Sussex, United Kingdom
Sport Centre Team Leader Harrow School
£29,500pa + pension + benefits
Harrow, London, United Kingdom
Read the latest issue
Featured supplier news
Phil Heath, professional athlete, bodybuilder and 7x Mr. Olympia, has fielded a lot of
questions about bodybuilding without machines. Should bodybuilders be limited to just free
weights? Why?
Featured supplier news
Join us at Elevate from 12-13 June in London for a special one-off live recording of The Game
Changers Podcast with Sue Anstiss, CEO of Fearless Women.
Company profiles
Absolute Performance was established in 2008 by Tony and Sian Buchanan and has a wealth ...
Company profiles
Fitronics develop effective, user-friendly software for the sport, health and fitness industry to improve member ...
Catalogue Gallery
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Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
06-06 Jun 2024
Drayton Manor Theme Park & Resort, Tamworth, United Kingdom
Diary dates
08-10 Sep 2024
Wyndham® Lake Buena Vista Disney Springs™ Resort, Lake Buena Vista, United States
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
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