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Riding High: How I Kissed SoulCycle Goodbye, Co-Founded Flywheel, and Built the Life I Always Wanted Hardcover – October 2, 2018

by Ruth Zukerman (Author)

4.4 39 ratings

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From the co-founder of Flywheel and SoulCycle comes a story of perseverance and success.

“Ruth Zukerman is an inspiration. She somehow had a keen sense that indoor cycling was going to be a huge trend and she wasted no time turning it into a lucrative business. I'm among the legions of Flywheel fans who make Ruth's class part of our regular routine. Her energy, enthusiasm and great playlist keeps us spinning and coming back for more." ―KATIE COURIC

Ruth Zukerman is the Queen of Spinning: she put the Soul in SoulCycle and the Fly in Flywheel.

Recounting the pivotal moments that helped launch Zukerman as the breakout star of the boutique fitness world, Riding High is a reminder that the greatest success stories often start in the unlikeliest of places.

Ruth Zukerman used her heartache–at the death of her father, the end of her marriage, and the dissolution of her first business partnership with SoulCycle, as the inspiration to reinvent herself. At 51, she co-founded a new business, the highly successful Flywheel, and built the life she’d always dreamed of. And she did it all while navigating through single motherhood and a business world that is often unkind to women, especially those who wear their hearts on their sleeves.

Riding High is a prescriptive, warts-and-all journey through Ruth’s evolution, offering fresh, unexpected business and life lessons to help readers recognize their own potential and channel their passion into success. Part confidante, part mentor, Ruth pulls no punches and holds nothing back.

Editorial Reviews

Review

“Ruth Zukerman is an inspiration. She somehow had a keen sense that indoor cycling was going to be a huge trend and she wasted no time turning it into a lucrative business. Her energy, enthusiasm and great playlist keeps us spinning and coming back for more. Ruth has become the heart and soul of the operation because she's got plenty of both! Now if I could just get her to turn down that torque!” ―Katie Couric

“[Ruth] has created the most successful and innovative boutique fitness studio in the world. Her relentless drive, energy, and attention to detail continue to make Flywheel the best of the best!” ―Shannon Sharpe, former Baltimore Ravens tight end and member of the Pro Football Hall of Fame

“In the National Fitness Hall of Fame―whose inductees include everyone from Arnold Schwarzenegger to Richard Simmons, from Joseph Pilates to Jane Fonda―a spot will surely one day be reserved for Ruth Zukerman. Starting with the creation of SoulCycle, and on through her brilliant, more rigorous Flywheel, she has not only helped create two thriving, expanding,profitable boutique exercise companies, but in the process has given rise to a form of exercise―“spinning”―that is at once revolutionary, fun, and eminently sensible. She has created something that changes people’s lives, makes them healthier, and gives them a joyful experience all at once.” ―Joe Nocera, Bloomberg Opinion columnist

"Zukerman's memoir showcases how energy, perseverance, and a little bit of luck are key ingredients to building a successful business and a fulfilling life." - Booklist

About the Author

Ruth Zukerman is the Co-Founder of SoulCycle and Flywheel. She is currently Flywheel’s Creative Director and continues to teach several sold-out classes every week nationwide. She lives in New York with her two daughters. Ruth is the author of Riding High: How I Kissed SoulCycle Goodbye, Founded Flywheel, and Built the Life I Always Wanted.

Product details

Publisher ‏ : ‎ St. Martin's Press (October 2, 2018)
Language ‏ : ‎ English
Hardcover ‏ : ‎ 320 pages
ISBN-10 ‏ : ‎ 1250127580
ISBN-13 ‏ : ‎ 978-1250127587
Item Weight ‏ : ‎ 12.8 ounces
Dimensions ‏ : ‎ 5.5 x 1 x 8.5 inches

Best Sellers Rank: #1,295,736 in Books (See Top 100 in Books)
- #438 in R&B & Soul Artist Biographies
- #3,502 in Biographies of Business & Industrial Professionals
- #7,598 in Entrepreneurship (Books)

Customer Reviews:
4.4 39 ratings

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Ruth Zukerman

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Ruth Zukerman is the co-founder of SoulCycle and Flywheel, both wildly successful companies that innovated the studio cycling movement. Ruth pioneered the boutique fitness industry by creating the “studio” with a pay per class structure, modeling them after the dance studios she would frequent when she was pursuing her dance career. Over the last decade with these companies, she has come to realize that her passion is greater than simply cycling or fitness. Her mission is to connect people to each other as well as to their own inner strength, and empower them to carry the positive, powerful attitude they have on the bike on into their lives and their careers. She speaks around the country, inspiring people to get unstuck and find new paths, and new passion for a successful second, third or even fourth act in their careers. Ruth is following her own advice and left Flywheel at the end of 2018 to pursue her next great adventure. John Lennon said “Life is what happens to you when you are busy making other plans”. Everything she was working on came to a sudden halt when the pandemic hit the US in March 2020. Refusing to abandon her community she came up with her latest venture, tru community (tru-community.com) as a way to keep her 20 year and still growing following connected virtually. Through fitness classes, seminars and discussions on health and wellness she and her team encourage sharing thoughts by providing a safe space in which to do it. Ruth lives in New York and is very close with her grown daughters. Her memoir RIDING HIGH: How I Kissed SoulCycle Goodbye, Co-Founded Flywheel and Built the Life I Always Wanted, was published in October 2018.

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Karen Briscoe

Inspiration that Transforms!

Reviewed in the United States on February 27, 2019

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My son is a HUGE SoulCycle fan and so I wanted to know more about what drives him and drove their success. Some claim one major brand, but Ruth built 2 major brands in a highly competitive unique niche of boutique fitness. Ruth Zukerman's story is truly inspiring and so I had her as a guest on the 5 Minute Success podcast. Karen Briscoe, author and podcast 5 Minute Success

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LM Marsh

Not Sure What it Wants to be

Reviewed in the United States on March 2, 2021

Verified Purchase

It's ostensibly a business book for women (and men). There are 22 lessons in here, but there are so many more between the lines.
It's a good story. Divorced woman finds a job that grows into a career that grows into a business (or two) that grows into a movement.
Most of my friends/readers know I'm devoted to Flywheel for my thrice weekly sweat sessions. Reading this book was like visiting with my friends... My first instructor @marionroaman ... My spin mentor @ddb_fitness ... The most unflappable @johnwellmann ... even my friend @pam.stagram makes a cameo. And of course @fountainof_ruth
I suspect that after this book and the water under the bridge, there are 22 more lessons to be learned. Maybe over coffee? Or after a spin with her new venture @tru.community.

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SJH

Inspiring - Motivating - Remarkable

Reviewed in the United States on October 2, 2018

Verified Purchase

This book can serve as an inspiration to anyone who has passion, a dream, and the wherewithal to bring it all together. The book is filled with lessons about life and business - things we can all relate to and learn from. Thank you Ruth, for sharing your compelling story.

3 people found this helpful

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Amazon Customer

Excellent truthful read

Reviewed in the United States on October 26, 2018

Verified Purchase

Ruth lets us in on truths that I have been too scared to tell in my own life. Her courage to be herself in such a cutthroat industry is so inspiring to me.

2 people found this helpful

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Amazon Customer

Industry creator

Reviewed in the United States on November 25, 2018

Verified Purchase

Ruth is an inspiration - she created an industry and helpEd thousands of riders become better versions of themselves. Highly recommend this book, especially if you’re looking for a motivational read.

One person found this helpful

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LiveFromTexas2008

Worth the read if you need help going against the flow

Reviewed in the United States on May 23, 2021

Really enjoyed it, though it did jump around a bit and I noticed several semi-repeated stories. I came away with 2 pages of notes to apply to my own career and business, so I call that a win. I would have preferred a business book that went into more detail, and then, perhaps separately, the memoir. Page 90 is where it gets to the good stuff-though I did enjoy reading about her personal journey.

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G. Breuer

Honest and thoughtful

Reviewed in the United States on October 11, 2018

Ruth lets the reader in the highs and the lows of her journey.
Nothing sugar coated, which is such a nice change from the norm in these books.

One person found this helpful

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