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While British adults are the most active they’ve been in a decade, health
inequalities remain with the same groups missing out, according to Sport
England’s latest Active Lives Adults Report.
news •
26 Apr 2024
If the fitness industry grew its membership base from 1 per cent to 15 per cent of members aged over 65, it would double the size and value of the industry. David Minton presents the business case for targeting mature people
HCM Handbook 2022
More than a third of consumers are working out more than before the pandemic, but they miss
the personal connection that the gym offers, reveals a study on the US fitness market from
Mintel.
news •
13 Apr 2022
Health Charity, Nuffield, has published its first ever Healthier Nation Index for the UK. Dr Davina Deniszczyc digs into the numbers for HCM
HCM issue 8 2021
A new report from ukactive sets out ways in which the health and fitness sector can engage the over 55s in exercise
HCM issue 6 2021
Health clubs, gyms and leisure centres should focus on ability, rather than age, when designing,
marketing and delivering activities to those aged 55 and over. The insight comes from the Life In Our
Years, a new report, carried out by the ukactive Research Institute in partnership with Egym, which is
based on a consultation on the fitness and leisure sector for the over-55s.
news •
29 Jun 2021
A major new consultation will seek to explore how the physical activity sector can better support
people over the age of 55 – and those with long-term health conditions – to lead active lifestyles.
news •
07 Oct 2020
The CEO of retirement village operator Inspired Villages tells HCM about the wellbeing-focused communities
HCM issue 7 2020
When it comes to boosting fitness membership, it’s judicious to meet the needs of the lucrative over-55 market. DataHub’s Utku Topraksevten shares insights from the latest Moving Communities: Active Leisure Trends report and how best to get with the programme
HCM Handbook 2020
Jo Cherrett on exercise and ageing and
Stuart Stokes has advice on exercise referral
HCM issue 2 2020
Attracting older members into health
clubs could drive significant growth for
the industry, but uptake is slow. How
can clubs secure the silver pound?
HCM issue 10 2019
David Lloyd Clubs (DLC) has revealed plans to become the first fitness operator to commit to
having a fitness trainer aged 55 or over in every one of its clubs by the end of 2022.
news •
16 Jul 2019
According to ukactive’s Reimagining Ageing Report, ageing
is an issue that we simply cannot afford to ignore. Chris
Phillips from Datahub summarises the findings
HCM Handbook 2019
A new report tells us that people should
be getting more active as they age,
not less. We take a closer look at the
facts and why we need to transform
perceptions of ageing
HCM issue 11 2018
The Royal Academy of Dance (RAD) has launched a Silver Swans pilot project featuring
ballet classes created specifically for the over-55s and taught by licensed teachers.
news •
06 Sep 2017
Kate Cracknell speaks to the team responsible for the turnaround and future growth of the Total Fitness health club chain
HCM issue 8 2015
Have you considered installing fingerprint access technology in your club?
HCM issue 11 2014
LA Fitness has launched a new exercise programme developed specifically for the over-55s.
news •
11 Apr 2007
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Coaching workshops from Keith Smith and
Adam Daniel have been designed to empower
your team and transform your service
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D2F had updated its brand styling to keep pace with
business growth. MD, John Lofting and operations
director, Matt Aynsley, explain the rationale
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The partnership between PureGym and Belfast-based
supplier BLK BOX is transforming the gym floor
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GymNation is pioneering the future of
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Gym providing a scalable tech platform
to power and sustain its growth
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Francesca Cooper-Boden says
health assessment services can
boost health club retention
HCM magazine
“We introduced good mood messaging, communicating the idea of exercise being ‘for the feeling’”
HCM magazine
HCM People
Ross Stewart Campbell
CEO, BeyondActiv“We have a fantastic opportunity in front of us to realise our vision of a happier and healthier world”
HCM magazine
What needs to happen to integrate physical activity with
healthcare? Leaders in the sector share their thoughts
HCM magazine
With the industry experiencing a huge swing towards strength training, researchers recommend continuing to make the case for cardio
HCM magazine
HCM People
Jen Holland
CEO: Edinburgh Leisure“Edinburgh Council will have a £143m budget shortfall by 2028/29 and so must find ways to become more efficient”
Sport Centre Team Leader Harrow School
£29,500pa + pension + benefits
Harrow, London, United Kingdom
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